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Marketing

Marketing to Millennials

FlockU if You Haven't Figured Out How to Market to Millennials

A site for college kids by college kids should be an advertisers dream come true.
Pokémon

Pokemon Go: You Don't Have to be a Gamer to Get into the Game

Marketing is a spectator sport and it's important to learn what other brands are doing in the marketplace.
Global Business

5 Rules for Getting Global Customers

It's a big country, but it's a much bigger world. Transform your marketing strategy to lure customers everywhere.
mobile gaming

4 Things Online Business Owners Can Learn From Pokémon Go

Let your business take a lesson from this popular game: Forge a connection between the online and offline worlds.
Emoji

How Big Brands Did World Emoji Day

We give a thumbs up to these tweets from the global holiday.
Entrepreneur Network

The 4 Laws of Content Marketing

Real estate investors and Entrepreneur Network partners Chris Haddon and Jason Balin share their advice on how to produce great content that attracts customers.
Content Marketing

9 Reasons Your Infographic Didn't Succeed

Infographics aren't a set-it-and-forget-it marketing strategy.
Marketing

3 Direct Mail Methods to Target Your Best Prospects

Make sure your marketing reaches the right customers every time.
Video Marketing

4 Ways to Get Your Blog Moving With Video

Video is the new image that, happily, you can easily incorporate to increase traffic and sales.
Marketing

Companies Need Marketing Now More Than Ever

Gary Slack, Chairman and Chief Experience Officer at Slack and Company, talks about why companies need marketing now more than ever.
Online Marketing

3 Alternatives to Amazon Product Ads

Not every company is as enamored with Google as the search engine giant would hope. Where else can you reach consumers via search-based strategies?
Marketing

The Formula That Will Help You Decide if You're Wasting Your Money Online

Is your contribution ratio margin above 3X? If it's not, your business is most likely not going to survive.
Public Relations

The 3 Rules for a Publishable Op-Ed

Opinion articles are great PR and branding opportunities. But many people get them wrong. Here's how to get op-eds right.
Advertising

How to Create an Effective Banner Ad

Make your banner ad irresistible to people who see it.