Marketing

Marketing Strategies

5 Tips to Get Your Product or Service Noticed

Influences, testimonials and fact-based arguments are all potential friends for the task before you.
Marketing

Why Split Testing Is the Best Way to Prevent Wasting Marketing Money

Don't spend your marketing budget on the wrong ads. If you use social media platforms to split test your ads, you'll quickly find out which are more effective.
Content Marketing

3 Tips for Converting Sales Online

The Internet means it's time to redefine the traditional sales funnel.
Marketing

The Quick SEO Guide You Need for Your Website

Find out how to get your website noticed on search engines.
Luxury Cars

How to Get Paid Millions to Drive Your Dream 'Supercar'

These ten auto-entrepreneurs love fast cars, and they've turned that love into cold, hard cash.
Influencers

How to Get 1,000 Visitors to Your Next Blog Post Using an Influencer Group Post

Once you understand the formula for blogging success, it's just a matter of putting in the work. The tactic above typically produces excellent results.
Storytelling

How the Significant Objects Social Experiment Proved the Economic Value of Storytelling

Want to drive sales? Dump the big data, and start telling stories your customers can really connect to emotionally.
Take It From The Pros

How This Company Is Making Millions in an Ultra Crowded Market

The founder of supplements company Onnit explains what he does to differentiate himself from the competition.
Marketing

How to Own Up and Cut Down Your Marketing Spend

Use this six-step process to make sure you have more gut than glut in your marketing budget.
Content Strategy

Is Your Content Worth the Download?

Here are the three qualities your 'gated' content should share, in exchange for your readers' valuable, personal information.
Take It From The Pros

You Don't Need Much Cash to Implement These 5 Essential Marketing Strategies

Starting a new business with limited resources? Effective marketing is still well within your reach.
Take It From The Pros

How to Win Celebrity Endorsements. (Hint: It's Not About the Money.)

Aubrey Marcus, founder and CEO of cognitive supplements company Onnit, has an enviable roster of celebrity endorsements.
Marketing Strategies

Top 10 Customer-Centric Marketing Trends for 2016

Start your new year with these trends to stay customer-focused and ahead of the competition.
Online Marketing

8 Psychological Insights Into the Brain That Will Improve Your Marketing

The more you know about the human mind, the better you'll be able to sell.
Advertising

With Orgying Models and Public Breastfeeding, Are Equinox's Latest Ads a Desperate Ploy or Pure Genius?

The campaign, shot by fashion photographer Steven Klein, features the tagline, 'Commit to something.'
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