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Marketing

Networking

4 Behavioral Styles to Know When Networking

Understanding these types of behavior will allow you to develop stronger working relationships with potential partners.
Influencers

Influencer Marketing Tips From AT&T and Fullscreen's 'Hello Lab' Initiative

Who are the right influencers for my campaign, and for my company?
Entrepreneurs

What Starbucks Teaches About Marketing Commodity Products

Create a unique selling proposition around your customer's fantasy buying experience and your company benefits.
Rebranding

Brand Reinvented: How 3 Companies Gave Their Products a Fresh Start

By changing fonts, colors and designs, these very different companies all got a new chance at success.
Writing

Why You're Afraid To Write Your Book (And How To Beat Fear)

Master these fears and begin writing that manuscript you've been wanting to create for a long time.
Apps

Your Guide to Hacking the App Store's Search

To rank higher in the app marketplace, follow these best practices tips to make your way to the top.
Growth Strategies

Make Users Feel Like One-in-a-Million at Every Stage of the Funnel

Your product might be great for anybody, but to grow your business you need to prove it with personalized attention.
Personal Branding

A Strong Personal Brand Will Enhance Your Life, No Matter What You Do for a Living

The sooner you take control of how you define yourself, the sooner you can get on with achieving the most important goals in your life.
Online Marketing

Search Engine Marketing: The Alchemy of Our Age

Search engine marketing turns data into gold for you and your company.
Web Content

Will Apple News Change the News Apps Market?

In the content game, Apple has no choice but to hop on the content syndication train with Apple News..
Snapchat

Why Your Company Needs To Be On Snapchat Right Now

SnapChat rolled out new features to move the app into the forefront of marketing to millennials.
Growth Strategies

5 Ways to Grow the Value of Each of Your Customers

Learn how to get the most out of the customers you already have.
Instagram

10 Tips for More Instagram Followers

Instagram is fast becoming the supreme social-media channel for online entrepreneurs but to make the most of it, you need a plan.
Inbound Marketing

Inbound Marketing -- What is it and Why Does it Matter?

Customers will respond to inbound strategies by returning value back to your business.
Email Marketing

Do Your Marketing Emails Prompt 'Inbox Blindness'?

Here are three techniques to recapture the eyes of your subscribers and boost your 'open' rate.