My Queue

Your Queue is empty

Click on the next to articles to add them to your Queue

Marketing

Take It From The Pros

How to Build Up Your Influence on Social Media

First of all, be true to your personal brand. Then you too may become an influencer.
Holiday Shopping

Forget Cyber Monday: Here Are the 2015 Holiday Retail Sales Trends

What's clear is that marketers are wasting time and losing customers during the holidays.
Social Media Marketing

6 Quick Tips for a Successful Startup Social-Media Campaign

Which one is right for your business? Facebook? Twitter? Instagram? Tailor your choice to your business.
Customer Experience

Why You Should Think Less About Sales and More About the Customer Experience

Remember that old adage, 'Always be closing'? It's beginning to be obsolete.
Content Marketing

These 25 Fantastic Slide Decks Will Help You Step Up Your Content Marketing

From an analysis of Star Trek to a reworking of the seven deadly sins, these entertaining nuggets of information will make you rethink how you approach target markets.
Content Strategy

The Sales Secrets to Using Content Effectively at Each Stage of the Funnel

Remember that your content can achieve multiple goals. It just can't achieve them all at once.
Marketing Strategies

5 Marketing Changes Small Businesses Need to Make in 2016

Relationship and content marketing, a focus on mobile everything and the acknowledgement that you have to go global are some shifts that are necessary.
Sales

Features Tell But Benefits Sell

Inspirational language packaged with a great benefits-focused message helps create binding relationships with others.
Marketing

The 5 Worst Marketing Fails of 2015

From sickeningly sexist ads to a QR code that accidentally directs to a porn site, here are the gnarliest marketing sins of the year.
Take It From The Pros

How LeagueSide Found Big-Time Opportunities in Small-Town Sports

The founders of this startup took their passion for sports and filtered it into a successful niche business helping youth athletic teams.
Advertising

Here's The Reason Why Full-Page Ads Are a Waste of Money

When it comes to advertising, bigger is almost never better.
SEO

How I Scored 94 Leads in 16 Hours Without Money, Influencers or a Landing Page

All I used were a few Facebook groups, Reddit and an ethical bribe.
Experimental marketing strategies

5 Lessons Learned From Bud Light's 'Up for Whatever' and Always' 'Like a Girl' Campaigns

Here's how to use fun interaction and deep emotional connection like these companies did with their wildly successful experimental marketing attempts.
Conscious capitalism

5 Tips for Marketing to Conscious Consumers

With do-good mentality on the rise, it's important for marketers to understand the evolving customer decision-making process.