Marketing

Small Business Marketing

8 Common Ways Small Businesses Waste Money Marketing

Nobody sets out to waste the marketing budget but that's the result of unknowingly using ineffective tactics.
Ready for Anything

When Clients Ask for Discounts, Ask Them ... Why?

Don't people recognize that businesses (like my own) make their living off this service?
Entertainment

How Disruptive TV Changed the Way Providers Market

Traditional television companies are becoming more creative to retain customers.
Entrepreneur Network

Build Your Networking Skills During a Livestream Q&A With Dr. Ivan Misner, the Founder of BNI, on Friday at 3 p.m. EST

Dr. Misner's Business Network International has been helping entrepreneurs help each other -- face-to-face -- since 1985. Here's your chance to ask the father of modern networking your questions.
Marketing Strategies

The World's Best Marketing Tool: Writing a Book

There is no more credible way to establish your credentials than documenting your expertise in a book.
Storytelling

5 Blueprints for Your Brand's Story

Investors like a good story, like everybody else.
Marketing Strategies

Sales Success Secrets for Your Next Tradeshow

Failed events are dues paid and lessons learned. Don't quit. Implement the second to get ROI from the first.
Social Media Marketing

How to Choose Between Instagram and Snapchat, or Whether You Even Need Them

Before latching onto the Next Big Thing, consider which platform fits your online marketing strategy.
Pricing

3 Lessons About Setting Your Price Learned From a Vegas Prostitute

Every entrepreneur -- whatever his or her business -- needs to understand the essentials of how customers decide what is worth what.
Online Marketing

20 Ways Your Business Can Outrank Anyone Online

Consistently follow this task list and reap the benefits of outranking your toughest business competitor.
Small Businesses

3 Trends Impacting Small and Medium Businesses Now

How new developments in social media, customer relations and marketing technologies can grow your business.
SEO

Top 7 Things You Don't Know About SEO

Stay in the information loop regarding SEO practices to maintain steady traffic to your website.
Networking

4 Investments Every Startup Owner Should Make This Year

First, start with the 'Rule of 200,' which will require you to reach out to 10 people per day.
Customer Experience

An Entrepreneur's List of 17 Techniques for Handling 'Haters'

Next time some angry individual spews venom, here's what you do.
Email Marketing

How You Can Get Into Your Customers' 'Friend Zone' Via Email

Get up close and personal with your email marketing. Think of it as 'friends with benefits.'
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