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Marketing

Millennials

The Secret to Creating Content for Millennials? Skip the Short Form, and Go Deep.

Surprise! Turns out that millennials are voracious readers of news, even if they rarely pick up a newspaper.
Email Marketing

7 Statistics That Prove Email Marketing Isn't Dead

When it comes down to it, consumers still derive tangible benefits from email, and marketers still get a real payback.
Millennials

Millennials Don't Want Ads. They Want Stories.

Avoid the sales-y pitch. Quality content marketing is at the heart of winning over the younger generation.
Instagram

9 Tools to Improve Your Instagram Marketing

These apps can produce stunning graphics, help streamline content strategy and much more.
Customer Loyalty

4 Ways to Show Customers You Are Listening to Them

Asking for ideas and rewarding suggestions are techniques to keep the good karma flowing between you and your loyal clientele.
Retail Businesses

3 Holiday Retail Trends Entrepreneurs Need to Consider

To compete and stay relevant, retailers need to get creative, innovative and aggressive this season.
Online Marketing

The 10 Traits of Successful Online Marketers

Do you love a good puzzle and know how to tell a great story? Then online marketing may be for you.
Marketing

10 Buzzworthy Marketing Strategies Worth Explaining

From T.O.F.U. to amplification and applause, here are a few marketing techniques you need to know about.
Marketing

You May Have an Awesome Product, But It Won't Mean Much Without a Marketing Plan

A great marketing plan is simple and thoughtful. It starts by recognizing that one launch, one day, one event may not be enough to lead to a critical mass of adoption.
Lyft

Great Scott! Lyft Offers Free DeLorean Rides in NYC

In honor of Back to the Future, the company is allowing people to travel in 'McFly Mode.'
Content Marketing

4 Indispensable Content-Marketing Resources

The social media cacophony makes it difficult to be heard but an entire industry has developed to amplify your company's message.
Instagram Marketing

How to Create a Killer Instagram Ad in Under 10 Minutes

Instagram has a great audience, and the best part is that advertising to your target on the platform is simple.
Web Design

The Key Elements of a Great Blog Design (Infographic)

If you're lost with design and need some guidance, this infographic is the perfect blueprint of an optimal blog design.
Facebook

5 Tips for Effectively Setting Up Facebook Ads

The fact alone that you can target and segment an audience almost down to the color of pants someone wears on a Tuesday is incredibly valuable.
Branding

Don't Brand for Now, Brand For 'Then'

Brand your success point, not your success journey. But, first, know the difference.