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Marketing

Customer Loyalty

3 Sales-Boosting Freebies Customers Can't Resist

The basic human desire to get a deal, or better yet something for free, is key to getting people into your store in a mood to buy.
Team Work

5 Ancient Public Relations Secrets

The practice of public relations is not what it used to be, but history can teach us some important lessons.
Social Media Marketing

6 Ways to Ace 'Influencer' Engagement Basics

How do you find those individuals whose online likes can move your brand to the next level?
Marketing

The Framework That Transformed the U.S. Wine Industry

Ever tried a Yellow Tail wine? The brand's makers actually created an uncontested market space.
Marketing

From Meerkat to Riff: 5 New Ways to Market Your Brand

A look at the latest tools for your marketing kit.
Marketing

5 Time-Tested Marketing Strategies for Building a Million-Dollar Business

There is always a lot that can go wrong in a business but a handful of marketing ideas are proven winners, when done right.
Take It From The Pros

3 Ways to Increase Your Brand Following

Having a significant number of fans as well as positive feedback and interaction from current consumers, prospective buyers viewing social media sites can be reassured that the product or service the...
worth-knowing

How to Turn Your Passion Into a YouTube Phenomenon

A conversation with influential fitness blogger and YouTube star Cassey Ho.
Finding Customers

How to Acquire Customers Without a Marketing Budget (Infographic)

The old adage 'you have to spend money to make money' doesn't always apply to marketing.
Online Marketing

Which Social Media Sites Make Sense for Your Business? Here's How to Decide.

If you're confused by your marketing options when it comes to social media, use this quick guide to get started now.
Marketing Strategies

10 Tips for Marketing on a Shoestring Budget

There are several things you can do to grow your business without ruining your budget.
Content Marketing

The 4 Essentials of the Most Read Content

With so much to contend with nowadays, be sure to follow these four tips to make sure eyeballs are directed your way.
Target Markets

9 Ways to Meet and Understand Your Audience

Have you had a close encounter with the people buying your product?
SEO

7 Things You Need to Know About SEO to Remain Relevant in 2015

If you ignore these concepts, you risk finding yourself plagued with penalties and poor rankings.