Marketing

4 Sales Prospects You Must Understand
Marketing Bootcamp

4 Sales Prospects You Must Understand

I want to give you examples of four prospects that you might recognize, and a potential close to meet their personal buying styles.
Grant Cardone
How to Get Noticed in Today's Crowded Business Environment
Marketing Bootcamp

How to Get Noticed in Today's Crowded Business Environment

Just because the business world is changing doesn't mean you should look to some tried-and-true tactics to stand out.
Karen Mishra
Ivan Misner: 'It's Not Net Sit or Net Eat -- It's Called Network'
Marketing Bootcamp

Ivan Misner: 'It's Not Net Sit or Net Eat -- It's Called Network'

Misner, founder of Business Network International, says you're only hurting your business if all you do is hangout with coworkers at networking events.
Entrepreneur Network
How to Make Money With Social Media
Marketing Bootcamp

How to Make Money With Social Media

Make connections first, but at some point consider how to leverage the connections you make. Here are six ways.
Thomas Smale
4 Tools That Make Your Small Business Look Big
Marketing Bootcamp

4 Tools That Make Your Small Business Look Big

Just because you're not Apple or Amazon doesn't mean you can't look every bit as professional to consumers. Here's how to do it.
Stephen Sheinbaum
Want to Use Instagram to Promote Your Brand? Be Sure to Post Incredible Content.
Marketing Bootcamp

Want to Use Instagram to Promote Your Brand? Be Sure to Post Incredible Content.

One of the most important aspects about business marketing on Instagram is the quality of the content that is shared.
Hiral Rana
How to Take a Headshot That Reflects Your True Personal Brand
Marketing Bootcamp

How to Take a Headshot That Reflects Your True Personal Brand

Entrepreneurs are their own brand and it makes sense to have your appearance reflect that.
Melissa Dawn
You Need Major Exposure But You Don't Need Major Media to Get It
Marketing Bootcamp

You Need Major Exposure But You Don't Need Major Media to Get It

Using social media platforms you can post content to multiple sites and get fast exposure.
Josh Steimle
6 Tools to Develop an Outstanding Social Media Marketing Strategy
Marketing Bootcamp

6 Tools to Develop an Outstanding Social Media Marketing Strategy

Social media dominates everything. Use it to your advantage and you'll stand out among the crowd.
Kelly Bolton
From a Simple Networking Dinner to a World-Class Conference, Event Planning Takes Time
Marketing Bootcamp

From a Simple Networking Dinner to a World-Class Conference, Event Planning Takes Time

Here's a comprehensive timeline to planning out your events, big and small.
Michael Donnelly
Maximizing Live Experiences to Build Brands
Marketing Bootcamp

Maximizing Live Experiences to Build Brands

What are you doing with brand events to get audience members to pull out their smartphones and share?
Gabrey Means & Cassie Hughes
5 Tips to Improve Conversions for Your Pay-Per-Click Campaigns
Marketing Bootcamp

5 Tips to Improve Conversions for Your Pay-Per-Click Campaigns

Even incremental changes in your PPC campaigns can yield big benefits and improvements in conversion rates.
Eric Siu
Check Out Ikea's Dreamy, Emotional and Beautiful Ad
Marketing Bootcamp

Check Out Ikea's Dreamy, Emotional and Beautiful Ad

The furniture store infamous for putting a strain on couples presents a heartfelt look at life.
Lindsay Friedman
7 Ways to Improve Your Content Marketing Strategy
Marketing Bootcamp

7 Ways to Improve Your Content Marketing Strategy

Clarifying your goals and tweaking your procedures can yield amazing results.
John Rampton
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.