Marketing

Is Your Brand Name Limiting Your Business Prospects?
Take It From The Pros

Is Your Brand Name Limiting Your Business Prospects?

Too many companies end up regretting their name -- learn from their mistakes.
Jordan French
Failure and Authenticity: Why Millennials Succeed At Marketing
Millennials

Failure and Authenticity: Why Millennials Succeed At Marketing

Millennials seem to have the tightest grasp on which marketing tactics meet these new expectations and are successful with today's consumers, mainly because they are today's consumers.
Oren Boiman
4 Video Advertising Hacks Powerful Enough to Change Your Company
Video Advertising

4 Video Advertising Hacks Powerful Enough to Change Your Company

Capitalize on the web's fastest growing advertising medium.
Drew Hendricks
How One Man Grew His Social Media Brand to Reach Millions
Social Media

How One Man Grew His Social Media Brand to Reach Millions

Case Kenny posted every day for three years, and now he's seeing the results.
Nathan Resnick
Overcoming Content Roadblocks in a Highly Regulated Industry
Content Marketing

Overcoming Content Roadblocks in a Highly Regulated Industry

There's always room for creativity, even when it feels as if compliance requirements are boxing you in.
Joe Griffin
What You Can Learn From Wendy's Sassy Social Media Challenge
Wendys

What You Can Learn From Wendy's Sassy Social Media Challenge

The company called on 16-year-old Carter Wilkerson to set a Twitter record to win a year of free chicken nuggets.
Rose Leadem
4 Ways to Sell (a Lot) More on Amazon
Ecommerce

4 Ways to Sell (a Lot) More on Amazon

Here's how to stock better selling products, learn what marketing and promotions are driving sales, and understand pricing behavior within your niche.
David Mercer
5 Tips to Improve Your Local SEO in 5 Hours
SEO

5 Tips to Improve Your Local SEO in 5 Hours

Make sure potential customers can find your business locally on Google.
Jason Parks
7 Things You Must Do to Grow a Fanatical Following Online
Online Marketing

7 Things You Must Do to Grow a Fanatical Following Online

Even with technology at their fingertips, your audience members want to hear real stories and connect in meaningful ways. Give them that, and they'll become loyal followers.
Daniel Marlin
3 Powerful Marketing Elements Fueling the Mania for April the Giraffe
Marketing

3 Powerful Marketing Elements Fueling the Mania for April the Giraffe

A 24/7 livestream of a pregnant giraffe offers lessons about the power of authenticity even when the subject isn't cute or endearing.
Tor Constantino
8 Ways to Boost Your Creativity
Creativity

8 Ways to Boost Your Creativity

Get your body moving or try something new before your next brainstorming session. Your daring mindset will follow you back to the office and inspire something great.
Heather Markel
What to Do When You're Getting Bad Press
Crisis Management

What to Do When You're Getting Bad Press

A step-by-step gameplan for when your company is in the news for the wrong reasons
Andrea Holland and Sarah Elder
Getting the Right Press Coverage for Your Business
Marketing

Getting the Right Press Coverage for Your Business

If you want to make the media your friend and build a connection with reporters that will keep you and your business in a positive light, follow these eight tips.
Jill Schiefelbein
6 Tips and Tricks to Get the Most Downloads for Your App
Apps

6 Tips and Tricks to Get the Most Downloads for Your App

App store optimization is the most cost-effective method to organically increase your installs.
Andrew Tang
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy. 

OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.