Marketing

If a Marketing Agency Is Guaranteeing ROI, Run the Other Way
Marketing

If a Marketing Agency Is Guaranteeing ROI, Run the Other Way

Sorry to break it to you, but there's no crystal ball in this industry, and agencies should admit this.
Erik Huberman
3 Digital Marketing Tactics Every Small Business Can Implement Today
Entrepreneur Network

3 Digital Marketing Tactics Every Small Business Can Implement Today

Learn how you can boost your digital marketing efforts.
Delight (Rather Than Irritate) Your Mobile Customers Using These 5 Tips
Mobile Marketing

Delight (Rather Than Irritate) Your Mobile Customers Using These 5 Tips

With a large percentage of traffic visiting your website through their phones, make it an easy experience for users.
Jonathan Long
How to Build a Powerful Platform to Secure Your Book Deal
Podcasts

How to Build a Powerful Platform to Secure Your Book Deal

Having a traditionally published book can skyrocket your brand and your business. But you'll have to grow your tribe first.
Wendy Keller
12 Secrets to Supercharging Your Personal Brand
Personal Branding

12 Secrets to Supercharging Your Personal Brand

How a powerful personal brand can help your business achieve massive success.
The Oracles
How to Overcome Writer's Block and Create Great Ad Copy
Marketing Bootcamp

How to Overcome Writer's Block and Create Great Ad Copy

Use the same process a famous copywriter used to get down to work and write great ad copy every single time you try.
Craig Simpson
Have a Burning Business Question? Ask Our Marketing Expert Aaron Agius.
Ask the Expert

Have a Burning Business Question? Ask Our Marketing Expert Aaron Agius.

Called by a colleague 'one of the world's top digital marketers' Aaron Agius is looking to take your questions on SEO, social media marketing, content marketing and more.
Andrea Huspeni
Stop Talking About Millennials and Get Ready for Gen Z
Coworking

Stop Talking About Millennials and Get Ready for Gen Z

Be prepared. This is a group of rebels.
Prioritize Your Marketing Tasks With These 6 Steps
Time Management

Prioritize Your Marketing Tasks With These 6 Steps

What's important? What's not? Learn to assign your tasks to categories of importance in order to manage the load.
Eric Siu
The World-Changing Power of Sharing Your Story
Success Stories

The World-Changing Power of Sharing Your Story

Blogger and bestselling author Glennon Doyle Melton offers tips to those who aspire to share their personal experiences.
Kelsey Humphreys
3 Unstoppable SEO Trends To Look Out For In 2017
SEO

3 Unstoppable SEO Trends To Look Out For In 2017

Pay attention to the trends and advancements within the world of SEO as we move into a new calendar year.
Sam Oh
5 Rules of Branding That Will Make You A Sought-After Superstar
Branding

5 Rules of Branding That Will Make You A Sought-After Superstar

Customers stick with companies they like and remember for the long haul. Ask yourself, "What does my brand represent?"
Han-Gwon Lung
3 Ways to Read Your Customers' Minds
Customer Research

3 Ways to Read Your Customers' Minds

Try these scrappy ways to gather intelligence and write sales copy that prospects can't resist
Maria Ross
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.