Marketing

Inspiring Your Team

3 Tips to Reduce Cyber Monday Returns

Returns are synonymous with the holiday season for a variety of reasons, but with effective preparation retailers can avoid unnecessary collateral damage to their bottom line.
Project Grow

14 Amazingly Free Stock Photo Websites

Looking for the perfect image for your next project? Try some of these free online resources.
SEO

5 Ways Small Businesses Can Compete With Giants in SEO

Regardless of what industry you're in, you'll always have at least one competitor who has been around longer and has tried harder to build a web presence.
Uber

Uber's Nonprofit Ride-Sharing Pilot Program in China Shifts Into High Gear

'People's Uber,' the company's pilot program that connects car owners with passengers, is expanding its presence in China.
Freedom of Speech

Watch Out, Internet Trolls. In Britain, You Could Get Up to Two Years in Jail.

British Justice Secretary: 'Internet trolls are cowards who are poisoning our national life.'
Content Strategy

Why You Should Ditch Data Visualization for Audio

While data visualization is a great way to show off your data, incorporating audio can also do the trick.
Take It From The Pros

5 Strategies to Instill Brand Loyalty in Today's Young Customers

Capturing market share from established brands is not as difficult as you might think.
Social Media Marketing

The Consumer Revolution Has Happened and the Influencers Are Now in Charge

A survey of young mothers, who overwhelming control household spending, reveals their online research and trusted recommendations from social-media networks dominate their purchasing decisions.
Facebook Marketing

The Complete Guide to Creating the Perfect Facebook Page for Your Business

From A to Z, what you need to know to get build and manage a killer Facebook page.
Ideas

What's the Big Idea? 10 Qualities That Set Big Ideas Apart.

Thinking up the idea that will change everything for your company will never be easy but you can learn to recognize the ones that have the potential.
Music

Predicting Chart Toppers Before They Make the Climb

Next Big Sound's data predicts music's breakout stars.
Take It From The Pros

Public Speaking Tips to Maximize Your Reach and Revenue

Reap the full benefits of your moments in the spotlight. Share the highlights before, during and after.
Native Advertising

Blurred Lines: Is Native Advertising Bad Or Good?

Ads becoming content is here to stay. Railing against it won't make it stop, but developing solid standards may keep it from undermining the publications in which it appears.
Liability Claims

Parents May Be Held Accountable for Kids' Facebook Activity, Court Rules

A Georgia appellate court ruled that the parents of a seventh-grader who created a fake and defamatory Facebook account for a classmate may be liable for emotional damages by a jury.
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