Marketing

Take It From The Pros

How Changing Its Packaging Helped This Company Find Sweet Success

A new candy company wanted to present itself as fun and high-end. Its packaging sent a very different message.
Take It From The Pros

8 Master Tips on How to Get Paid for Public Speaking

Some of the best in the business share their trade secrets.
SEO

How to Spy on Your Competitors to Outrank Them on Google

Learn how to spy on competitors to better understand the strategy they are using to attain a high ranking on Google
Instagram Marketing

A Guide to Working With Instagram Influencers: What to Look For

Are sponsored posts disclosed? You work with deceptive influencers at your risk.
Content Marketing

5 Strategies for Creating Epic Content Marketing on a Tight Budget

Even when you know what you're doing, content marketing can be a daunting task. Still, it can and does pay off.
Micro-influencers

How Your Business Can Benefit From Micro-Influencer Marketing

Imagine your BFF sharing information about her favorite new product. A micro-influencer has the same impact.
Marketing

No Time for Marketing? You Only Need 15 Minutes a Day.

Marketing is like exercising. The difference between doing nothing and just a little every day is cumulatively enormous.
Take It From The Pros

5 Lessons From the Great Pepsi Shakeup

Hitching your advertising to a trendy topic has great potential, both for better and worse.
KFC

KFC Just Published a Ridiculously Raunchy and Bizarre Romance Novella Starring a Casanova Colonel Sanders. Here Are the Steamiest Parts.

To celebrate Mother's Day, the chicken chain's bestselling day of the year, KFC published 'Tender Wings of Desire.'
Take It From The Pros

How This Entrepreneur Made A Chatbot Platform Successful

Chatbots are The Next Big Thing but capitalizing on the opportunity requires as much work as ever.
Take It From The Pros

Here's How I Took My Business From Paper to Profitable With Minimal Marketing Spend

Many small businesses with tight budgets believe that marketing spend should be the first to go. That doesn't have to be true.
Public Speaking

Using a 5-Step Model for Any Public Speech

Ever heard of "TEMPTaction"? If not, now's the time to learn more about it to create speeches that really connect with your audience.
Take It From The Pros

How to Create a Standout Personal Brand

Here's what solopreneurs, influencers and rebels with a cause can learn from TV and radio personality Charlamagne Tha God about standing out, and staying relevant long-term.
Spam

For Spam's 39th Birthday, Here Are Some Things You Never Knew About Mass Email

It may not be something to celebrate, but it was a historic moment.
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