Marketing

Personal Branding

Now That Your Public Tweets Are Searchable, Here's How to Delete the Embarrassing Ones

While the Library of Congress is keeping the official record, Twitter users now have an easier way erasing their old, awkward tweets.
Presentations

Are You Brave Enough to Be Vulnerable?

Professionals are nervous to reveal their struggles at their place of work for fear it will open them up to judgment or criticism. But when making presentations, these types of stories can make all the difference.
TV shows

Inventors Have a New Opportunity to Showcase Their Product on National TV

The immensely popular Today show has segment for new products but getting selected is about as challenging as creating that gadget you're selling.
Facebook Advertising

How to Keep It Personal With Facebook Ads

You can increase your conversion rate. You just need to treat Facebook Ads differently from other forms of marketing. Here's how.
Social Media

For a Company to Rise Above the Rest, the CEO Must Engage on Social Media

To stay ahead of the curve and gain a competitive advantage, CEOs need to be active on social media.
Ready for Anything

Don't Let Time Be a Deal Killer. Network Effectively.

Figure out how to collaborate to score referrals, make the right connections and close sales.
Online Marketing

8 Online-Marketing Terms Business Owners Must Know

Understanding the "why" and "what" will improve your ability to attract and retain valuable customers.
Thought Leadership

Why You Should Rethink Using a PR Firm

Budding startups often look to PR to get the instant exposure and traction they need to succeed. But the truth is that traditional PR alone is rarely the golden ticket.
Hashtags

#HashtagFails? 5 Tips That Will Change Your Fortune

Master use of this key identifier on social media channels and realize business results.
Online Marketing

Do You Know Where Your Buyers Hang Out Online?

The challenge of finding your buyers to deliver the most targeted advertisements directly has never been harder.
Parties

Host a Delightful Dinner Party for Clients and Colleagues

Put out a bit of you, showcasing your home, cooking and entertainment style and watch the business relationship grow. Here's how to pull off a complete evening.
Facebook Advertising

Why a Landing Page Will Make or Break Your Facebook Ads

Find out what your landing pages need in order to attract viewers and turn them into buyers.
Ask Entrepreneur

What's the Best Way to Spend 30 Minutes of Your Time on Social-Media Marketing?

Managing social media can be a full-time job. So, here's what you can do if you only have half an hour to spare.
Facebook Advertising

How to Quickly Create Facebook Landing Pages That Will Gain Clicks and Customers

Once prospects click on your ad, your landing page has to capture their attention, trigger their interests, and not let them go.
Writing

The 4 Elements of the Most Persuasive Copy

You don't have to be gifted to write in way that compels people to buy, you just have to work at it.
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