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Marketing

Video Tips

The 5 Types of Videos Startups Need to Stay in the Game

Video are extremely valuable to content-marketing strategies, yet, they continue to be one of the most underused assets in online marketing. Here are a few must-have videos for your company.
Social Media Marketing

Want Your Brand Associated With Positivity? Snap a Pic, Ditch the Tweet.

New finding show that picture posts are four times more likely to provide warm and fuzzy feeling compared to text posts.
Myspace

Myspace is Emailing Embarrassing Old Photos to Lure Back Lapsed Users

Some Myspace users -- who may be surprised to discover that the site still exists – have received alarming emails from the network with their old, embarrassing photos attached.
Online Marketing

An Al Roker Segment Couldn't Match the Marketing Power of This

While a celebrity endorsement could generate some interest, leveraging bloggers has even more power.
Retail Center

The Scent in Abercrombie Stores Is Giving Shoppers Serious Anxiety

A new study about the impact of scent at retail suggests that consumers are being put off by the retailer's flagship cologne, Fierce, which courses pungently through its 276 stores.
Public Speaking

How to Cut the 'Ums,' Uhs,' and 'Literallys' When Speaking

Using these filler words when you speak will annoy your listeners and torpedo your credibility.
Writing

Writing Tips: How to Come Up With 50 Topic Ideas in 30 Minutes

A detailed guide to brainstorming enough content ideas to last for months.
Marketing

Know Thy Customer: 3 Tips for Success From a $285M Company

Understanding customers, defining a clear business purpose and building the right team is crucial to a startup's success.
Startup Kit

The 6 Best Ways to Build Website Traffic

If you want to build your e-business, you've got to attract visitors to your site. Read on to find out which traffic builders really work.
Instagram

Lessons From Top Brands on How to Rock on Instagram

With big-name brands going all in on Instagram, entrepreneurs can learn a thing or two from these companies about how to engage with followers.
Presentations

Here's How to Create a Mesmerizing Presentation

Presentations can go one of two ways: be a complete snooze fest or an opportunity to get the audience hooked on your company. Here are a few tips on avoiding the drab in lieu of fab.
Crowdfunding

The 3 Keys to a Successful Crowdfunding Campaign

Planning, attention to detail and plenty of work are necessary for crowdfunding success. Like everything else.
Business Cards

9 Clever Business Cards You'd Want In Your Wallet

We scoured the web to find some of our favorite examples of thinking outside-the-plain-rectangle.
Customer Service

3 Keys to Providing Great Customer Service

A great product is the necessary start but listening to customers and responding is how companies flourish.
Online Marketing

Synergize Marketing Efforts to Gain New Customers

With press coverage, social media outreach and blog content, you should attract new users to your product.