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Marketing

Marketing

Pinterest Gives Mobile Site a Makeover as Smartphone Traffic Booms

Pinterest has added features to its mobile website that were previously on its native app and the desktop version of the site.
Marketing

LinkedIn Buys Another Startup, Its Largest Acquisition So Far

This latest deal rings in at $120 million in cash and stock.
Take It From The Pros

Marketing Was the Real Winner at the Super Bowl

Small businesses should follow the proven techniques of the big brands.
Marketing

Mobile Marketing and the Magic of Push Notifications (Infographic)

A new survey shows that if a customer downloads your brand's app on his or her smartphone, there is a pretty good chance he or she has set the app to send push notifications.
Take It From The Pros

3 Ways Introverts Can Boost Their Personal Brand

Here's how you can gain more exposure for yourself without giving up too much of your personal space.
Take It From The Pros

Turbulence at Virgin: How the Airline Can Get Back to Smooth Sailing

As of late, Sir Richard Branson's airline Virgin Atlantic has been making the rounds in the media for potential layoffs, profit losses and dropped routes. Here is a bit of advice on how the airline ca...
Marketing

Business Still Not on Facebook? Get Up to Speed With These 4 Steps.

Your customers are on the social network. Here are some ways to reach them and create brand ambassadors.
Marketing

Investors Unnerved: Is Twitter Too Difficult to Use?

The social media company's stock plunges 20 percent on report of slow user growth.
Take It From The Pros

Diamond in the Rough: How This Jewelry Store's Branding Helped It Stand Out

By thinking outside of the box for his branding, jeweler Kevin Main has established himself as one of the top artisan jewelers.
Marketing

Business Dining: The Do's and Don'ts of Splitting the Check

When dining with clients or customers, it can be fairly simple to avoid the all-too-familiar discomfort and confusion of just who should pay the bill.
Marketing

A Jonas Brother's Baby, Brought to You by Procter & Gamble

News of the birth of Kevin Jonas's first child, a baby girl, was accompanied by a marketing message from the consumer products company.
Marketing

Have a Burning Business Question? Ask the Expert: Jim Yu.

Our marketing expert Jim Yu is looking to answer your questions on topics ranging from content marketing to SEO and entering the world of mobile.
Take It From The Pros

Retweeting Content to Build Your Brand on Twitter

Find out how to use existing content to build your following and grow your brand.
Marketing

Your SEO Checklist: 4 Steps to Optimizing Your Website

If you're looking to increase the number of people who find you online, use this four-step process as your primary strategy in the SEO wars.