Marketing

Marketing

Fake Twitter Followers: How Many Do You Have?

There's a good chance that at least a few of your followers on Twitter are fake. Here's a look at how you can tell, and how much it costs to buy fake followers.
Social Media

How to Choose the Best Social Media Platform for Your Business

Deciding which social media platform will best serve your company's needs can be tricky. Here's an overview to help you decide.
Take It From The Pros

Black Friday: A Chance for Bitcoin to Get Some Mainstream Love

With the value of Bitcoin at record highs, and the holiday season upon us, there's no better time for the cryptocurrency to prove its mainstream usefulness.
Franchises

Is the Year of the Bun Over? Wendy's Ends Pretzel Burger.

Wendy's is ending the run of its wildly successful pretzel bun, bringing out a brioche burger to end a year full of innovative buns.
Marketing

Get This: Quiznos Has Found a Way to Target Your Car With Ads While You're Driving

No, we're not talking about traditional radio advertisements.
Marketing

How to Generate Publicity on a Shoe-String Budget

Our PR expert Ivan Ristic offers up advice on how companies can use publicity to increase website traffic.
Marketing

How to Write a Compelling Script for Your YouTube Videos

If your video requires a script, these tips will help you write one in a style that appeals to your intended audience.
Marketing

4 Tips on Building Stronger Business Relationships

Building up your business network is time consuming but necessary to make your ventures thrive. Here are four ways to create long-lasting business relationships.
Take It From The Pros

What Your Brand Can Learn From a Waterbed Company for Cows -- Yes, Cows

Whether you're selling a new app, a service or a waterbed for cows -- there are fundamental steps you can take to make your brand its best. Here are three.
Marketing

Huh? One Retailer Says Don't Buy Our Stuff on Black Friday

Black Friday is when most people entice customers to buy more, more and more. One clothing retailer is doing the complete opposite.
Inspiring Your Team

The One Thing Great Brands Do: Insights From a Branding Expert

Melanie Spring, founder of branding agency Sisarina, helps companies express their identities through branding. In this conversation, she explains how branding is evolving and who's doing it right.
Marketing

3 Things You Probably Don't Know About Google Adwords

Take your Adwords campaigns up a notch with these three insider insights.
Marketing

Will Katie Couric Provide More Firepower in Yahoo's Fight for Ad Dollars?

The internet media company is investing in journalists even as its core ad revenues continue to erode.
Marketing

Office Etiquette: The Rules of Saying Thank You

A look at when it's appropriate to send a thank-you note and other ways of showing appreciation to your clients, business partners and employees.
Take It From The Pros

6 Tools Your Business Should Invest in for 2014

Software and platforms make it cheap and easy for your business to address everything from marketing, to brand management to human resources.
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