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Marketing

Marketing

A Simple Tool That Could Sell Your Idea for You

There's no need to meet people in person for the hard sell. Let this tool do the work for you.
Video Tips

How to Choose the Right Video Platform for Your Business (Infographic)

Find out which video social platform is best for your business.
Branding

Brand During a Startup's Infancy for Maximum Impact

Creating a marketing identity in the company's early stages results in built-in guidelines for managing the strategic direction of the product and the firm.
Ecommerce

How This Startup Is Disrupting Social E-Commerce

For years, product reviews and ratings were the only features to socialize the online shopping experience. So Tom Kwon created Blucarat to take interactive online shopping to a whole new level.
Facebook

If You Ask for 'Likes' on Facebook, You're About to Get Clobbered

The social network says it will crack down on spammy pages that try to game engagement and shares.
YouTube

Spinning Viral Stars Into One-Man Empires: The Rise of YouTube's Multi-Channel Networks

MCNs have been called the movie studios of the future, but even Hollywood wants a slice of the YouTube pie.
Fun

Fun Times: Workers in Neighboring Office Buildings Had an Amazing Post-It Note Conversation

Who needs phones and emails when you can simply stick a couple of Post-Its on your window?
Snapchat

5 Reasons Every Business Should be on Snapchat

The disappearing-message platform gives you a chance to connect with customers more casually.
Social Media

How to Craft the Perfect Social Post [Infographic]

Stumped on how get the most out of your posts? Check out this handy infographic for what types of posts work best, and at what time.
Branding

Create a Powerful Brand by Answering Two Questions

Here is a common sense approach to branding for small businesses.
The Grind

6 Ways to Grow Your Business Through LinkedIn

While troves of people scour LinkedIn hoping to land their ideal job or find the perfect connection, businesses can use the mega-platform to grow their business.
Marketing Strategies

Do Your Marketing Messages Target the Right Personas?

Reach out to the hearts, minds and wallets of your audience by approaching prospects and buyers appropriately with just the right touch.
Content Marketing

Let Your Brand Lead Your Content Marketing Efforts

When the content you create comes from where your skills naturally lie, customers are more likely to embrace it.
Ask the Expert

Want to Stand Out From the Crowd? Know Your Unique Value Proposition.

Often people turn to a price-cutting strategy to compete but this can lead to a race to the bottom. Instead, entrepreneurs should focus on other ways to stand out and gain customers. Our marketing exp...
Infographics

7 Tips for Creating Awesome Infographics

Not all infographics are created equal. Here's how to make yours stand out from the pack.