Marketing

How Your Attitude Can Win You Sales
Make More Happen

How Your Attitude Can Win You Sales

Being successful at selling isn't about your product. It's about your personality. Here are three ways to harness the power of a great attitude to close even the toughest sale.
Grant Cardone
The Key to Building a Strong Online Reputation (Infographic)
Make More Happen

The Key to Building a Strong Online Reputation (Infographic)

Managing your company's digital brand is an important part of your success. Here is a detailed look at the right -- and wrong -- way to do it.
Kathleen Davis
Marketing

4 Tips for Marketing to Millennials

How to make your product more attractive to young buyers.
Nadia Goodman
How to Apply PR Skills at Networking Events
Marketing

How to Apply PR Skills at Networking Events

If you are your own brand, it makes sense that you should employ your professional acumen when presenting yourself to potential clients.
Yahoo Redesigns Flickr to Make It 'Awesome Again'
Marketing

Yahoo Redesigns Flickr to Make It 'Awesome Again'

At a press event, Yahoo CEO Marissa Mayer calls new design 'heart-stoppingly beautiful.'
Jason Fell
Pinterest Pins Will Promote Product Pricing, Availability and Retail Location
Marketing

Pinterest Pins Will Promote Product Pricing, Availability and Retail Location

The 'Pin It' button will also be available over mobile apps, the popular social network says.
Jason Fell
When to Hire a Design Firm to Get Your Logo Just Right
Make More Happen

When to Hire a Design Firm to Get Your Logo Just Right

Struggling to convey your startup's value to consumers? Team with the right design firm for branding that fits.
Jason Ankeny
The 5 Branding Rules of Attraction
Make More Happen

The 5 Branding Rules of Attraction

Your brand draws customers to your business. Here are the elements you should consider when designing it.
Jason Ankeny
Make More Happen

7 Ways to Make Your Business Card Your Best Marketing Tool

If you haven't put much thought into your business card, you're missing out on a great marketing opportunity. Here are seven ways your business card design and delivery can get you noticed.
Marketing

Google Glass Adds Facebook, Tumblr and 5 Other New Apps

Read about new Google Glass apps, Yahoo's interest in buying Tumblr, Jelly's major investors and more social-media news.
Brian Patrick Eha
 Facebook Hits and Misses Since Its IPO
Marketing

Facebook Hits and Misses Since Its IPO

A year after its initial public offering, we look back at the social media giant's highs and lows as a public company.
Kim Lachance Shandrow
Google+ Gets a Major Makeover
Social Media

Google+ Gets a Major Makeover

At its I/O developer's conference, Google said it is making more than 40 changes to its budding social network in an effort to simplify the design.
Jason Fell
What to Do If You Hate Your Brand
Make More Happen

What to Do If You Hate Your Brand

Four steps to building your brand into something that's more true to you.
Erika Napoletano
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.