Marketing

Starting a Business

Putting a Face to Your Startup's Website

When it comes to reeling in customers, leave no stone unturned. Take better advantage of all of your site's prime real estate, including the oft-overlooked "about us" page.
Business Moving Forward

How to Turn Customers Into Data Junkies Who Can't Get Enough of Your Brand

Using data to give customers insight on how they're living their lives can help build a loyal following for your brand. Here's how.
Sales

7 Website Essentials to Land More Sales (Infographic)

Consider improving these aspects of your website to attract customers and sales.
Marketing

How to Get More Out of the Time You Already Spend Networking

Asking for referrals from someone you just met is a rookie networker's mistake. Invest in a relationship before you take a withdrawal.
Run a Better Business

How to Grow Your Startup Into a Powerhouse in Less Than 3 Years

Big brands are constantly planning for the future and strategizing their next move. Here's how you can use a similar approach to grow your startup.
Marketing

Fast Facts on Twitter's Startup Buying Spree

The 7-year-old social network has been snapping up companies left and right as it expands into mobile, analytics and social television.
Marketing

What's the Next Kale? How Business Owners Can Capitalize on Food Trends

Stemming from the nation's current obsession with kale are some important lessons for business owners about how to latch onto trends.
Marketing

Easy Tips for Writing Better Tweets (Infographic)

Your tweets may already grab attention, but as they say, there's always room for improvement. Test out a few of these tips.
Marketing

Facebook Rolls Out 'Professional Skills' Section on User Profiles

Taking aim at LinkedIn's online networking and recruiting market, Facebook has added a new profile section for users to enter their professional skills.
Marketing

How to Make Your Media Strategy a Success

College entrepreneur Matthew Fishman gives us the skinny on how to implement a media and advertising strategy for your startup.
Marketing

How Google's New 'Paid & Search' Reports Can Provide Valuable Marketing Data

For marketers, this new side-by-side comparison can help drive your website's growth.
Take It From The Pros

How Can I Set My Business Apart From the Competition?

A bakery owner wants to set her business apart from the competition. Ask Entrepreneur's branding and marketing expert shows her how to put the icing on her cake.
Run a Better Business

An 80/20 Approach to More Traffic, Conversions, and Profits

Sales and marketing isn't as complicated as you might think. Find out how this easy equation can simplify the sales process and help you increase sales.
Marketing

Facebook's Hashtags Might Not Be as Social as You Think

A new report says posts with hashtags get less viral reach than posts without.
Take It From The Pros

Yahoo's New Logo: Great New Look or Another Boring Design?

Let us know what you think of the tech company's new logo design.
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