Marketing

Want to Go Viral? 4 Ways to Get Viewers to Share Your Videos
Marketing

Want to Go Viral? 4 Ways to Get Viewers to Share Your Videos

People are increasingly tuning in to videos, but maybe not yours. Here's how you and your startup can become a YouTube sensation.
Matthew Toren
Why You Should Care About Design
Take It From The Pros

Why You Should Care About Design

The way you present your products, packaging, and even your waiting area tells your customers important information about who you are. Make sure you are sending the right message.
Stephanie Vozza
What Twitter's Massive Advertising Deal Means for Businesses
Marketing

What Twitter's Massive Advertising Deal Means for Businesses

New partnership is about collecting data and making improvements, Twitter says.
Taylor Hatmaker
Facebook, Foursquare Redesign Business Pages
Marketing

Facebook, Foursquare Redesign Business Pages

What you need to know about the new tools and features.
Online Marketing 101: Are You Prone to Shiny Object Syndrome?
Marketing

Online Marketing 101: Are You Prone to Shiny Object Syndrome?

It's hard to resist the latest digital marketing craze -- from Facebook to gamification to Vine. Before launching into a new online marketing tactic, figure out if it's the right strategy for you. Here's how.
Adam Kleinberg
Behind a Brand Extension: How a Sweatshirt Raised Over $1 Million on Kickstarter
Take It From The Pros

Behind a Brand Extension: How a Sweatshirt Raised Over $1 Million on Kickstarter

Flint and Tinder's founder shares tips on how he successfully branched out with a new product -- and you can, too.
Catherine Clifford
YouTube Marketing: What to Consider Before Getting Started
Marketing

YouTube Marketing: What to Consider Before Getting Started

Why your business should or shouldn't be on YouTube, and what you can hope to accomplish with your YouTube videos.
Michael Miller
How to Build a Brand Experience for Customers
Take It From The Pros

How to Build a Brand Experience for Customers

Successful branding means delivering an experience that feels both complete and consistent. Here's how you can use your marketing efforts to make a lasting impression on customers.
Jim Joseph
How to Talk Money With a Sales Prospect
Marketing

How to Talk Money With a Sales Prospect

It's always a challenge to bring up the subject of fees with a potential new customer. Marketing expert Ilise Benun has these tips.
Colleen DeBaise
An Inside Look at Facebook Home
Marketing

An Inside Look at Facebook Home

Is it worth downloading? Here's what works and what doesn't.
What You Can Learn From the Boston Bombing Social-Media Circus
Marketing

What You Can Learn From the Boston Bombing Social-Media Circus

The use and abuse of social media following the Boston bombings, the good and bad of Twitter Music and more social-media news.
Brian Patrick Eha
Creating Viral Tweets for Your Business
Social Media

Creating Viral Tweets for Your Business

How to create Twitter content that's forwarded over and over again.
Ted Prodromou
Survey Points to Challenges Entrepreneurs Face When Using Social Media
Marketing

Survey Points to Challenges Entrepreneurs Face When Using Social Media

One in four small-business owners plan to spend most of their investment dollars on social media, online advertising and marketing this spring, according to a recent Manta survey. Here are two challenges they face and how to best address them.
Karen Tiber Leland
Crisis Mode: How to React Over Social Media
Marketing

Crisis Mode: How to React Over Social Media

Start by acting like a human, not a marketing robot.
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy. 

OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.