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Marketing

Take It From The Pros

The Key to Building a Strong Online Reputation (Infographic)

Managing your company's digital brand is an important part of your success. Here is a detailed look at the right -- and wrong -- way to do it.
Marketing

4 Tips for Marketing to Millennials

How to make your product more attractive to young buyers.
Marketing

How to Apply PR Skills at Networking Events

If you are your own brand, it makes sense that you should employ your professional acumen when presenting yourself to potential clients.
Marketing

Yahoo Redesigns Flickr to Make It 'Awesome Again'

At a press event, Yahoo CEO Marissa Mayer calls new design 'heart-stoppingly beautiful.'
Marketing

Pinterest Pins Will Promote Product Pricing, Availability and Retail Location

The 'Pin It' button will also be available over mobile apps, the popular social network says.
Take It From The Pros

When to Hire a Design Firm to Get Your Logo Just Right

Struggling to convey your startup's value to consumers? Team with the right design firm for branding that fits.
Take It From The Pros

The 5 Branding Rules of Attraction

Your brand draws customers to your business. Here are the elements you should consider when designing it.
Take It From The Pros

7 Ways to Make Your Business Card Your Best Marketing Tool

If you haven't put much thought into your business card, you're missing out on a great marketing opportunity. Here are seven ways your business card design and delivery can get you noticed.
Marketing

Google Glass Adds Facebook, Tumblr and 5 Other New Apps

Read about new Google Glass apps, Yahoo's interest in buying Tumblr, Jelly's major investors and more social-media news.
Marketing

Facebook Hits and Misses Since Its IPO

A year after its initial public offering, we look back at the social media giant's highs and lows as a public company.
Social Media

Google+ Gets a Major Makeover

At its I/O developer's conference, Google said it is making more than 40 changes to its budding social network in an effort to simplify the design.
Take It From The Pros

What to Do If You Hate Your Brand

Four steps to building your brand into something that's more true to you.
Marketing

Penguin 2.0: What to Expect From Google's Next Search Update

Three tips for how you can prepare your site for another big wave of changes to search.
Marketing

3 Ways to Use LinkedIn to Grow Your Startup

A surprising number of college students don't use the professional-social network. Here's why that's a mistake -- especially for young entrepreneurs.