Marketing

Marketing

Poll: What Was Your Favorite Super Bowl Commercial?

Did you love Budweiser's puppies, or were you more excited for the 'Full House' reunion? Vote and let us know!
Marketing

Famed Photographer Predicts the Death of the 'Selfie'

The 'selfie' fad may appear to be gaining steam, but legendary '60s photographer David Bailey gives it a 6-month shelf life.
Marketing

Budweiser's Puppies Win the Super Bowl Commercial Game

Budweiser's 'Puppy Love' commercial was voted the best of the Super Bowl by fans on Hulu AdZone.
Marketing

All Content Isn't Created Equal: Tips For Making Yours Top-Notch

While startups are turning to content to build a marketing strategy, not everyone is utilizing this approach to its fullest marketing potential.
Marketing

A Budding Entrepreneur Says 'I Quit' to Her Boss as Millions of People Watch

Gwen Dean is leaving her full-time job as a machine engineer to follow her dream of being a full-time puppeteer. And she delivered the message to her boss in the form of a Super Bowl commercial.
Marketing

What You Could Learn From Budweiser's Heart-Melting Ad

The beer company has been on a roll. Here's how you can apply its success to your marketing.
Marketing

The Rise of 'Nudge' Advertising

With companies using big data to push you toward their services, it's starting to feel very much like '1984.'
Marketing

How You Give Back Provides Purpose to Your Personal Brand

A purpose should be a natural extension of your brand, whatever you decide it to be.
Marketing

Building Your Brand's Warmth and Competence

Turns out we stereotype people, groups and businesses. Knowing that goes a long way toward building brand loyalty.
Marketing

Delta (And We) Aren't Afraid to Love the 1980s

Alf, Devo and side ponytails: A new in-flight safety video is so rad, we want to be gagged with a spoon.
Ask Entrepreneur

These Fashion Startups Want to Declutter Your Closet

A look at three businesses that are reprogramming you to shop smarter.
Marketing

The Budweiser Clydesdales Have Some Ad Competition From a Girl Inventor Named Goldie

GoldieBox, a toy company on a mission to get girls excited about engineering, won a national competition sponsored by Intuit and will be featured in a 30-second commercial during the Super Bowl.
Marketing

Do You Stand by Your Brand? It's Time for an Audit.

Elevate your company's bottom line by realizing your brand's full potential.
Marketing

Super Bowl Ads: Pick Up Sales by Letting the Big Boys Battle It Out

Even if your company can't advertise during the big game, your big competitors can still help you get noticed.
Marketing

What I Learned Gambling $3 Million on the Worst Super Bowl Ads

As this weekend approaches, it's time to remember to think bold and play tough to build your business.
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