Marketing

Marketing

The Best Days to Post to Facebook, Based on Industry (Infographic)

A new report looks at 15 business fields to determine the best day of the week to share content on Facebook for engagement.
Take It From The Pros

Not Top Dog? 4 Ways to Project a Bigger Brand

Tech expert Prerna Gupta shares her tips on how to compete with bigger competitors.
Marketing

Predictions: What Business Owners Should Expect From Google and SEO in 2013

From new algorithm changes to securing the right kinds of backlinks, some insight on the year ahead.
Inspiring Your Team

10 Questions You Must Ask When Hiring a Social Media Consultant

What you need to know when looking for the right person to represent your brand on social media.
Marketing

Pinterest Reaches Two Startup Milestones: One Good, One Bad

Pinterest gets sued, Facebook adds voice messaging to mobile apps, why Indonesia is ground zero for Twitter use and more social-media news.
Take It From The Pros

How to Tell Your Company's Story

Three tips to help you put your core value into words and let potential customers know what makes your business stand out.
Marketing

10 Online Marketing Trends for 2013

From gamification to local to analytics, a look at what's going to move the needle in marketing this year.
Pitching

Tips for Pitching the Media

Ahead of Entrepreneur's Growth Conference in Dallas on Jan. 10, we share these pointers for pitching the media.
Marketing

5 Deadly Sins of SEO and Online Marketing

How to steer clear of the most fatal marketing mistakes.
Marketing

Why Facebook's 'Poke' App Couldn't Kill Snapchat

Facebook's app flop, Google+ analytics, a Zuckerberg privacy slip-up and more social-media news.
Marketing

Happy Endings

The Esquire guy walks you through the best way to wrap up a business meeting.
Marketing

The 10 Worst PR Disasters of 2012

The events that shook companies to their core, derailed political campaigns, and nearly sank a high-powered nonprofit.
Take It From The Pros

Why Bigger Isn't Better for Logo Design

Designing logos can be tricky. Designing logos for mobile apps can be downright confounding.
Marketing

Why Buying Backlinks Is Bad for SEO

In this special 'Ask Entrepreneur' feature, search engine optimization expert Danny Sullivan on avoiding this costly mistake.
Take It From The Pros

Merry Christmas: Time to Snuggle Up with Facebook, Twitter

While the rest of the world is drinking eggnog, consider doing something magical: Getting to know your customers better and identifying the emotional benefit of your brand.
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