Marketing

Marketing

How the Robertsons of Duck Dynasty Conquered America

With a focus more on values and less on drama, A&E's Duck Dynasty stands out from the reality series crowd.
Marketing

A Must-Read Guide to Twitter Slang, Lingo, Abbreviations and Acronyms

If you've been feeling lost while navigating the sometimes strange world of Twitter, this information should help.
Marketing

How to Make YouTube Videos People Will Actually Want to Watch

If you don't know your intended audience, your video could fall flat. Here's what to keep in mind when crafting videos your audience will want to watch.
Marketing

Advertisements Are Coming to Pinterest Now, Too

The popular photo-sharing site is experimenting with its first type of ad unit: promoted pins.
Marketing

Google Looking Beyond 'Cookies' to Track People Online

In a shift for the advertising industry, Google is said to be developing a new system that assigns web users a unique identifier.
Franchises

Krispy Kreme's Quirky 'Pirate' Promotion Lures Hungry Buccaneers

Krispy Kreme's celebration of Talk Like a Pirate Day is attracting traffic both online and in the franchise's stores.
Marketing

Tell Us: Is Intellectual Property Even Property at All?

Businesses spend a lot of time and money fretting over patent issues, but perhaps the concept of intellectual property as a whole needs to be re-examined.
Marketing

How Google 'Author Markup' Can Help Protect Your Content and Build Your Brand

Adding your picture to search results for the content you create online can benefit your website in a number of important ways.
Marketing

What It Really Means to Have a Personal Brand

Managing your career is like managing a brand. Here's why branding yourself is key to your personal success.
Marketing

YouTube's New Offline Feature Could Boost Video Views for Businesses

Starting soon, users will be able to add clips to mobile devices to be viewed when they're without an internet connection
Marketing

7 Ways to Stop Wasting Everyone's Time and Get the Press Coverage You Want

A lot of entrepreneurs are still approaching their PR strategy with outdated, inefficient methods. Here's how to get noticed without annoying anyone.
Marketing

3 Bad Mistakes Good People Make on Facebook

If not managed wisely, your Facebook account can work against your business.
Marketing

Want to Spread Your Message? An Angry Tweet May Be the Answer

Computer scientists have found that angry messages spread faster on social media than messages of sadness, disgust, even joy.
Marketing

New Rule of Social Media: 3 Tweets Gets the Message Out

When it comes to tweeting -- or heck, even emailing or calling -- attempt at least three times, says Ilise Benun of Marketing Mentor.
Marketing

The Keys to Writing Reminder Emails That Work

When done right, reminder emails can be the perfect prompt to get a subscriber to take action.
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