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Marketing

Marketing

Social Media May Soon Drive More Traffic to Your Website Than Search Engines

A new report suggests internet users in the U.S. are looking to sites like Facebook and Twitter to find what they're looking for online.
Marketing

Lessons from Paula Deen: How What You Say Can Damage Your Brand

The celebrity chef's recent behavior is a prime example of how an entrepreneur can destroy their brand. Here are lessons every entrepreneur should remember.
Marketing

9 New Tips for Location-Based Marketing

It's been years since the early days of Foursquare and Yelp. What should entrepreneurs know now about location-based marketing? Team Digital has this advice.
Marketing

3 Content Aggregation Tools for Social Media Marketing

With these tools, you can turn customer-generated social content into marketing for your business.
Marketing

How to Find the Right Social-Media Platform

Shira Lazar, host of What's Trending, helps entrepreneurs navigate the growing social-media landscape
Marketing

As Facebook Hashtags Roll Out, What They Mean for Marketers

A look at how companies will be able to best use hashtags for their marketing purposes.
Marketing

YouTube Apps Suggest Videos to Watch Next

Read about new options for YouTube apps, Twitter's latest startup acquisition, new Vine features and more social-media news.
Marketing

Why Video for Instagram Isn't a Vine Killer

Facebook is catching up to the competition, not making it obsolete.
Marketing

Need Fresh Content For Your Blog? Try These 3 Idea-Generating Tips

Make the effort to connect with your blog readers in unique and meaningful ways by sharing stories born from your experiences. Here are three ways to do it.
How To

How to Sell a Product: 5 Ways to Sell Itself

With so many brands to choose from, customers often want to go with what they know. Here are five ways to make your product do its own marketing.
Growth Strategies

Lego's Secrets for Brand Longevity

How young entrepreneurs can emulate the success of powerhouse brand Lego.
Marketing

Facebook Adds 15-Second Video Clips to Instagram

The new video tool resembles Twitter's recent product launch, Vine. The battles continues.
Marketing

Marketing Lessons From This Summer's Blockbuster Movies

Partnering with other companies on your marketing efforts can be a great way to maximize your reach. Here are lessons from three blockbuster movies taking partnership marketing to new levels.
Marketing

Move Over, Facebook: Why Your Business Needs to Be on Pinterest

More than other social networks, potential customers use Pinterest to decide what to buy.
Marketing

Twitter's Jack Dorsey on How Entrepreneurs Should Use Twitter

As part of National Small Business Week, Dorsey will join SBA Chief Karen Mills for a discussion of best practices.