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Marketing

Marketing

5 Secrets to Producing Better Webinars

If done well, webinars can drive sales and increase customer loyalty. Here's how to make yours stand out.
Marketing

The 10 Most Useless Buzzwords

You might want to drop these words and phrases from your business vocabulary -- starting right now.
Marketing

3 Surprising Ways to Find New Clients

Defy convention and employ these unconventional methods for connecting with new customers.
Marketing

How to Figure Out Exactly What Your Customers Want

The majority of companies don't know which of their products and services are most valued by the people who pay for them -- here's how to get it right.
Marketing

How to Get Your Podcast Found in iTunes Search

From using keywords to your number of subscribers, what you need to know about getting discovered in Apple's online marketplace.
Marketing

How to Network With the Elephant in the Room

Consider these tips when you next need to navigate potentially awkward business networking situations with minimal drama.
Marketing

The 5 Biggest Twitter Marketing Fails of 2012

A look at the mistakes of some of the biggest brands, and what you can learn from them.
Marketing

Use Photos in Advertisements? Take These Steps to Avoid a Lawsuit

Three things you need to know about 'right of publicity' when selecting photos for your website or advertising.
Marketing

The Best and Worst Times to Send an Email (Infographic)

The time at which you send an email can be critical to maximizing its open and click rates.
Marketing

What You Need to Know About Facebook's New Privacy Controls

These features might make managing your company's Facebook page even easier.
Marketing

A Quick Guide to Better YouTube Video Search Rankings

From adding keywords and transcriptions to encouraging viewer interaction, what you need to know about optimizing your videos.
Growth Strategies

4 Things to Do Before You Sell Your Business

Sales of small businesses rose in 2012 and are expected to increase in the new year. Here's what you should do to prepare to sell.
Marketing

How to Promote Your Business Events on Facebook

Use care in setting up the event, then create excitement with visually compelling posts and ads.
Marketing

How to Turn Your Startup into the Next Campus Craze

Marketing new businesses to millenials requires creativity -- and a healthy dose of web savvy.