Marketing

Marketing

3 Brands Crushing Instant Customer Service

Live chat is your direct connection to the most important people in your universe -- your customers.
Ready for Anything

Close the Sale: Turning Small Business Browsers Into Buyers

Small Business Saturday will be the busiest day of the year for many independent businesses, with millions of shoppers expected to participate in the nationwide occasion on November 25. But that doesn't necessarily mean that they're all buying.
Technology

The Essential Landing Page Checklist

How to ensure that your landing page delivers the promises in your online ads
Networking

The 5 Types of Business Networking Organizations

Take a look at the five places people gather to network to determine which will be best for you.
Facebook

How to Use the Two Greatest Superpowers of Facebook's Analytics Tool

Find out how the Facebook Pixel can help you understand and build your audience.
Influencers

How to Set the Right Price for Your Next Influencer Marketing Campaign

There are hundreds of thousands of influencers and no uniform industry pricing standards. You need help. Here it is.
Storytelling

Why Your Frontline Staff Need to Be Your Best Storytellers

Train your salespeople as storytellers first and foremost to ensure your story matters wherever you decide to go next.
Online Marketing

The Conundrum of Modern Advertising

What is BEM and how does it apply to native ads?
Ready for Anything

5 Simple Ways to Get Prospects to Stay on the Phone With You

Loosen up, crack a couple of jokes and make your sales calls a pleasant chat.
Side Hustle

10 Side Hustles Ideal for Millennials Who Want to Start a Business Quickly and Cheaply

Marketing the skills you already have requires little more than a reliable internet connection
Starting a Business

5 Strategic Moves Startups Can Make to Build a Brand That Sticks

The strategic decisions that'll put your company ahead of the curve years from now need to be made beginning day one.
Customer Retention

How to Increase Customer Lifetime Value And Boost Profits

It's cheaper to retain customers than get new ones; use these three strategies and five tactics to keep the ones you have. Your bottom line will thank you.
Customer Service

Your Customer Service Team Should Be in Every Strategy Meeting

Get the people who know what your customers want and need -- your customer service team -- more involved in company decisions.
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