Marketing

How to Brand Yourself: An Introduction
Take It From The Pros

How to Brand Yourself: An Introduction

For many entrepreneurs, it's easier to brand themselves than the business. Here are four ways to do both.
Dan Schawbel
10 Basic SEO Tips to Get You Started
Marketing

10 Basic SEO Tips to Get You Started

A few simple steps you can take to increase your search engine ranking
Weird Companies That Work
Marketing

Weird Companies That Work

Marketing advice from four pioneering entrepreneurs
Pattie Simone
Does Your Business Hand Out the Good Candy?
Marketing

Does Your Business Hand Out the Good Candy?

Three Halloween-inspired marketing tips to sweeten holiday sales
Gail Goodman
Three Tools for Hyper-local Social Media Marketing
Marketing

Three Tools for Hyper-local Social Media Marketing

You can't outspend Fortune 500 companies, but you can change the game.
Marketing a Seasonal Business All Year 'Round
Marketing

Marketing a Seasonal Business All Year 'Round

Make fall a fruitful time even if your business runs hot and cold.
Gail Goodman
Blogging Made Easy
Marketing

Blogging Made Easy

Four tips for those of you who aren't Web geeks, starting with the basics.
How to Add a Social Media Toolbar to Your Website
Marketing

How to Add a Social Media Toolbar to Your Website

No need to redirect your visitors; bring the best social media features to your site.
John Arnold
10 Do's and Don'ts for Facebook Pages
Marketing

10 Do's and Don'ts for Facebook Pages

Use these tips to make the most of your Facebook marketing efforts.
Five Market-Research Tools for Twitter
Marketing

Five Market-Research Tools for Twitter

These sites will help you cut through the noise and reach the customers you want.
Attitude Adjustment: A Customer Service Reality Check
Marketing

Attitude Adjustment: A Customer Service Reality Check

'If it weren't for the customer, this would be a great business' is an old joke. But it could signal trouble.
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy. 

OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.