Marketing

Ready for Anything

Seven Ways to Keep Angry Customers (Like Me) Happy

When customer service goes wrong, I am irate. Here's how to keep angry customers like me from storming out of your real or virtual store, never to return.
Marketing

Twitter Makes Room for Your Ad Dollars

Advertising on Twitter isn't without its challenges. Should you pay for promoted tweets?
Technology

10 Little Known Social Media Tools You Should Be Using -- Now

Want to take your social media campaigns to the next level? These tools can help you get there.
Project Grow

Chris Brogan: Email Marketing is Not Dead

The popular blogger shares advice on how to best use email to reach customers, plus common mistakes business owners should avoid.
Marketing

What's With All the Interest in Pinterest?

Here are six reasons you might want to try the wildly popular online pinboard.
Marketing

An Argument for Caution as Facebook Readies Mobile Ads

Here's why Facebook's next big move into mobile ads may be a boon -- or a bust -- for your business.
Project Grow

Seven Business Goals of Social Media - and How to Get Started

Jason Falls, CEO of Social Media Explorer, explains how business owners can take a strategic approach to social media marketing.
Project Grow

Chris Brogan on Using Video to Market Your Business

The popular blogger shares tips on how to get started on YouTube and other video platforms for business.
Ready for Anything

Valentine's Niche: Say It With Beer and Beef Jerky?

In the business of love, nothing is sacred -- not even candy hearts and red roses.
Marketing

Six Tips for Maximizing Email Marketing Campaigns

Consider this advice for testing different strategies to encourage customers to open and respond to email messages.
Growth Strategies

How to Redefine Your Business in a New Market

Three ways entrepreneurs have refocused their companies for success by targeting a different audience -- and you can, too.
Ready for Anything

What 'Project Runway' Can Teach You About Business

Rule No. 1: Entrepreneurs who pursue their own passion can't lose sight of what makes a business successful. Two 'Project Runway All Stars' recently made this key-business flub.
Marketing

Eight Creative Marketing Ideas to Make Your Business Stand Out

If your marketing could use a new twist, consider these new ideas to reach today's customers.
Marketing

How to Crack the QR Code for Mobile Marketing

Poorly placed or ineffective QR codes can lead to consumer frustration. Here's how to use them to enhance--not embarrass--your brand.
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