Marketing

Marketing

Spammers Hit YouTube's E-Mail Servers

YouTube's servers are being used to send massive quantities of unsolicited e-mail, according to security firm Marshal.
Marketing

Business 911

Our team of experts gives 3 companies advice on overcoming their growing pains.
Marketing

Yahoo Sharpens Search Term Precision

New version of Yahoo offers Search Assist feature and more Search Shortcuts.
Marketing

8 Ways to Revamp Your Business Card

From leather to vertical layouts, business cards are getting a new look. Industry insiders weigh in on what's hip--and what's passé.
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.