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Marketing

Marketing

Is Your Email Marketing Ready for 2011?

Here are five ways to create a more social experience for your customers in the New Year.
Marketing

10 Helpful Social Media Management Tools

A roundup of the most popular business tools you can use to organize your social networks.
Growth Strategies

Three Networking Trends to Watch

How your business connections will evolve through technology and education.
Marketing

How to Start a Brand Romance

Comedian and marketer Kevin Nalty analyzes the success of the Cebu Pacific Airlines video gone viral.
Marketing

A Starbucks Marketer's Essential Tweets

Adam Brotman, Starbucks vice president of digital ventures.
Marketing

Merging Shopping with Social Sharing

Swipely aims to turn people's purchases into an online conversation by merging shopping with sharing.
Marketing

New Lead-Generation Tactics Harnesses Multiple Channels

Lead gen isn't just about message volume, it's about reaching the right audience at the right time.
Marketing

10 Social Media Trends for 2011

How to leverage the latest trends, from location-based marketing to new video platforms and text campaigns.
Starting a Business

Social Media Tactics to Boost Holiday Sales

A look at how three online businesses are using the social web to drive revenues.
Growth Strategies

Seven Ways to Incorporate Crowdsourcing Into Your Business

Here are a few ways small-business owners can grow their business with the help of smart crowdsourcing.
Marketing

Common Sense Tips to Keep You From Burning Your Own Brand

Use social media to interact, engage and have fun, but be smart about it.
Marketing

What Google's Search Change Means for Your Website

A new search algorithm to downgrade sites with bad reviews should prompt small businesses to re-examine their SEO strategies.