Marketing

Marketing

Should You Use a Vanity Domain Name?

One more way to market your site
Marketing

What Are Your Site Visitors Looking At?

Knowing what site visitors see can help you attract their attention.
Marketing

Radio's New Wave

It's not just for local advertisers anymore--with online radio and simulcasting, you can now broadcast your message to millions.
Kim T. Gordon
Marketing

Ad Writing Made Easy

If you know how to make a sales pitch, you know how to write an ad.
Roy Williams
Marketing

Increase Your Online Sales

Don't just bank on one product. Learn how to generate even more sales by adding backend items.
Marketing

Why Getting Published Can Help You Network

It may take a lot of work, but branding yourself as a local expert will do wonders for your networking efforts.
Ivan Misner
Marketing

Online Marketing 101

Not sure how to get your business out there on the web? Use these tips to start an online marketing campaign.
Marketing

Are You Ready for QVC?

Get an inside look at the TV-shopping giant and how you can get your product in front of millions.
Marketing

Hiring a Branding Professional

Looking to improve your company's image? Here's how to find the firm to help you do it.
Marketing

Get the Most From Your E-Mail Marketing

Do your e-mail marketing campaigns deliver the best possible results? Find out by testing these three key variables.
Gail Goodman
Marketing

'Tis the Season for Smart Marketing

6 ways to market to your customers and prospects during the holidays
Marketing

Ready for Google Video?

Video advertising has gone live on Google. Is it right for you?
Gwen Moran
Marketing

Pay With a Cell Phone?

New technology could help cell phone payments thrive.
Marketing

Get Your Site Ready for the Holidays

Tis the season for sales, so make sure your site is ready.
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy.