Marketing

Marketing

Finder, Minder or Grinder: What's Your Sales Style?

Salespeople are like ice cream; they come in different flavors.
Ray Silverstein
Marketing

Rapper's Delight

As Notorious B.I.G. sang, 'If you don't know, now you know.' Find out what entrepreneurs can learn from the rap game.
Marketing

Public Relations 2.0

Here's a look at how you can build awareness through social media.
Marketing

Make an Offer They Won't Refuse

Create special offers that get your readers to take action.
Gail Goodman
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy. 

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