Marketing

Marketing

Get More Referrals by Asking

Build asking for referrals into your daily activities and see the results.
Ray Silverstein
Take It From The Pros

Protecting Your Brand with Trademarks

Keep your brand's integrity intact by getting a trademark for your business' logo, name, tag line and more.
Marketing

Free SEO Tools You Should Know About

Learn how to quickly build your own SEO tool belt to achieve search marketing success.
Jon Rognerud
Marketing

Becoming More Social

We demystify what social networking entails and how you can use it to your business's advantage.
Marketing

E-Mail Subject Lines: Beyond the Basics

Still having trouble with your e-mail marketing campaign? Use these expert subject line writing tricks to grab prospects' attention.
Gail Goodman
Marketing

Business Tricks from Presidential Campaigns

This time around, many candidates are taking their campaigns online in new ways. Find out how you can use their tactics to build brand loyalty and convert community interest into sales.
Marketing

It's Not Too Late to Get Your Business on MySpace

Feel like you're a bit behind the social networking trend? You can still make it work for your business with these simple steps.
Al Lautenslager
Marketing

Less Is More

Tired of trying to tell your whole story in 30 seconds? Put your ad budget to better use by enticing prospects to visit your website.
Kim T. Gordon
Marketing

Story Hour

Intrigue your audience by marketing with storytelling techniques.
Marketing

Search Marketing 101

Learn the basics of an essential internet marketing strategy.
Marketing

The Art of the Bylined Article

Do you have what it takes to be published? If so, this PR tactic can really help your business.
Marketing

Networking Faux Pas

Think you're a good networker? Make sure you're not making 1 of these 3 big blunders.
Ivan Misner
Marketing

When Public Speaking is Enemy #1

From your opening line to fielding questions, learn how to wow an audience of any size.
Marketing

Ad Choices Made Simple

Looking for answers on the best advertising media to use for your business? These four questions will point you in the right direction.
Kim T. Gordon
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy. 

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