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Marketing

Marketing

The Evolution of eBay

Despite some unpopular changes, entrepreneurs still see it as the king of online sales channels.
Marketing

6 Tips for Preventing Click Fraud

Don't let scam artists torpedo your online ad budget.
Marketing

3 Tips for Successful Green Marketing

If you're jumping on the green bandwagon, do it practically.
Marketing

What's the Pulse of Your Market?

Surveys and polls give e-mail marketers a read on customers' needs
Starting a Business

5 Branding Myths Debunked

Don't get tripped up by these common misconceptions.
Marketing

From Keyword to Business Idea in 8 Steps

Learn the language of people's problems, and you'll discover untapped markets.
Marketing

Get the Most From Your Written Testimonials

Make it standard practice to ask clients and contacts for testimonials and you'll build your credibility and your business.
Advertising

A Hot, Affordable New Advertising Opportunity

Consumer habits show online video is the best value for advertisers.
Marketing

Get Thee to a PR Firm

These entrepreneurs knew it was time to hire a PR firm when.
Marketing

A $25 Million Press Release

Grab the press's attention--and keep it--with concise and compelling releases.
Finance

4 Ways to Boost Franchise Sales

Learn to be proactive now, and your business will thrive in any economy.
Marketing

Turn Conversations Into Sales

People are talking about your brand online--find them and make them your customers.
Marketing

What Are Your Customers Thinking?

Next-gen technologies predict consumer behavior.
Marketing

Level the Playing Field

Make sure people in positions of power value your experience and judgment.
Technology

Your Twitter Toolbox

Apps to personalize your Twitter experience.