Marketing

Growth Strategies

Putting Her Best Face Forward

Thanks to her wildly popular YouTube tutorials, Lauren Luke's gone from cab dispatcher to makeup mogul.
Marketing

Close With Confidence

3 ways to boost your courage under pressure.
Marketing

New Ways to Engage Customers

Make sure these 3 crucial elements are part of your marketing plan.
Marketing

How to Make Your Website Really Sell

The best advice for converting visitors to your company's website into real revenue
Starting a Business

The Ultimate Class Project

How two students saw an opportunity to corner a market by providing companies with targeted marketing and delivering utility to students.
Marketing

Harnessing the Wisdom of Crowd

Feedback from the masses can help with damage control and improve your brand.
Marketing

Lessons from 'Brand Obama'

Use the president's message control strategies to command attention.
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