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Growth Strategies

Competition Beware

Follow these seven tips to leave your competitors in the dust.

Lights, Camera, Action!

Do you dream of promoting your business on <i>Oprah</i> or the <i>Today</i> show, but don't know where to start? Here's the inside scoop on harnessing the power of TV--so get ready for your close-up.

Give It a Go

A "hands-on" approach to marketing your product could be just the thing to win customers.

Reuse, Recycle, Repeat

PR tips for getting your company written about

Special Events

Make a splash by holding a special event for your business.

Social Graces

Making social responsibility work for you

Investing in Your Social Capital

It pays to take advantage of knowledge and relationships when building your business--and your bottom line.

Make Marketing a Priority

It doesn't matter how busy you are--neglect your marketing efforts, and your business will suffer.

Big-Picture Marketing

Answer three little questions that will have a big impact on your sales.

Setting Sale

Is your business anchored down by a stale sales plan? Learn how to navigate the 5 biggest sales challenges facing entrepreneurs today, and get back on course.

Dos and Don'ts of Search Engine Optimization

Discover the top 10 things you can do that can make or break your ranking with the free search engines.

Smart Marketing Tips for Your Website

These success strategies will help you power up your Web presence, attract your target market and create a site that has customers coming back for more.

Secrets to Getting Referrals

How to encourage the members of your networking group to recommend your business to others
How To

How to Create a Logo

With a well-designed logo, potential clients can instantly discover how your business can serve them.

Getting Customers to Pitch for You

Gathering testimonials and case histories from happy customers is an easy way to show prospective customers exactly what you can do for them.