Marketing

Take It From The Pros

5 Rules of Branding That Will Make You A Sought-After Superstar

Customers stick with companies they like and remember for the long haul. Ask yourself, "What does my brand represent?"
Customer Research

3 Ways to Read Your Customers' Minds

Try these scrappy ways to gather intelligence and write sales copy that prospects can't resist
Marketing Strategies

5 Marketing Avenues to Increase Your Startup's Market Share

These major tips will help your business attract new customers, retain old ones and continue to grow.
Content Marketing

6 Proven Ways Content Marketing Benefits Your Small Business

It can give you the opportunity to not only expand your company, but also to build your reputation and establish a place as a trusted leader in the industry.
Small Businesses

10 Ways for Small Businesses to Dominate Local Markets

There are several ways small businesses can better position themselves to compete in the local market.
Take It From The Pros

5 Ways to Get to Know Your Brand Better (and Why You Should Do That)

If your brand were a fictional character, what personality traits would he or she display?
Marketing Plans

5 Predictions to Guide Your Marketing Plan in 2017

You'll need to get quicker and more agile. And then you'll have to tap into the power of already-established, credible voices within the communities you hope to capture.
worth-knowing

Strokes of Genius: 3 Business Lessons from Arnold Palmer

Palmer, the patriarch of modern golf, amassed a fortune through his entrepreneurial and marketing skills.
Conferences

10 Conferences You Should Attend As A Business Owner

If Richard Branson is going to speak at the National Retail Federation's BIG Show Convention, shouldn't you be there, too?
Blogging Tips

5 Business-Blogging Mistakes -- and How to Fix Them

Here's one tip: The money is in your email list. Do you even have one?
Data Analysis

Beat the Marketing Competition With Data Analysis

Entrepreneurs mistakenly think, "The more data, the more insight." But diving into a sea of unexamined data can actually harm more than benefit an organization.
Product Development

5 Steps to Launching a New Product in a Week

It doesn't take long to go from concept to launch when you have a plan.
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