Marketing

5 Unique Ways to Build Your Brand Like the Big Companies Do
Take It From The Pros

5 Unique Ways to Build Your Brand Like the Big Companies Do

Learn how you can grow your business using your five senses.
Wendy Keller
6 Marketing Tactics That Build Lifelong Loyalty
Marketing

6 Marketing Tactics That Build Lifelong Loyalty

Before selling to your customers, engage them first.
Verizon Purchased Yahoo: What Does This Mean for You?
Yahoo

Verizon Purchased Yahoo: What Does This Mean for You?

Given the new web properties and brands Verizon acquired, advertisers will have more opportunities than ever before.
Aj Agrawal
Micro-influencers Bring Mega ROI for Brands
Influencer Marketing

Micro-influencers Bring Mega ROI for Brands

Most of the time, celebrity influencers aren't worth the money.
Sarah Ware
Chipotle's Rewards Program Is so Flawed They Don't Know Who Is Eating Their Free Burritos
Chipotle

Chipotle's Rewards Program Is so Flawed They Don't Know Who Is Eating Their Free Burritos

You can't just throw free burritos at the problem, Chipotle. The reactive marketing plan is too little, too late.
Zach Goldstein
B2B Marketers, It's Time to Add Snapchat to Your Repertoire
Social Media Marketing

B2B Marketers, It's Time to Add Snapchat to Your Repertoire

A strong storytelling strategy will expand your reach.
Renee Yeager
Here's Why SMS Marketing Is Literally the Best Idea Ever
SMS Marketing

Here's Why SMS Marketing Is Literally the Best Idea Ever

Texts are quick and cheap, and always read by everyone.
5 SEO Techniques You're Doing All Wrong
SEO

5 SEO Techniques You're Doing All Wrong

Great online content doesn't matter without an equally smart strategy to get your message in front of key audiences.
Aaron Agius
Why Big Businesses Must Proactively Manage Their Online Reputations
Reputation Management

Why Big Businesses Must Proactively Manage Their Online Reputations

Here's a hint: The reasons are the same for small companies, but the stakes are much higher.
Nathan Sinnott
5 Crucial Ingredients of a Sustainable Paid-Media Strategy
Marketing Strategies

5 Crucial Ingredients of a Sustainable Paid-Media Strategy

Social media doesn't mean you can ignore paid channels -- it just means you have to be smarter about how you do it.
Eric Samson
3 Myths You Can't Afford to Believe About Start-Up Apps
Mobile Apps

3 Myths You Can't Afford to Believe About Start-Up Apps

Investing time, energy and money in these common 'truths' could lead to failure long before customers decide your fate in the app store.
Brian D. Evans
How to Launch a Business Everyone Thinks You Shouldn't
Take It From The Pros

How to Launch a Business Everyone Thinks You Shouldn't

When people see your idea working, they will want to know how you did it.
Melissa Dawn
10 Things You Need to Learn From Apple's Marketing
Marketing

10 Things You Need to Learn From Apple's Marketing

You've never seen Apple engage in a price war, have you? Find out why.
Chirag Kulkarni
8 Never-Before-Published Follow Up Ideas Unveiled
Closing Sales

8 Never-Before-Published Follow Up Ideas Unveiled

When all else has failed, send a chocolate foot to that potential client in hopes of getting your 'foot' in the door.
Grant Cardone
Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing. 

The Four P's of marketing include identifying and developing your product, determining its price, figuring out placement in order to reach customers, and developing a promotional strategy. 

Developing a marketing plan is an important way to begin forming this strategy for reaching customers and encouraging them to buy. 

OK

This website uses cookies to allow us to see how our website and related online services are being used. By continuing to use this website, you consent to our cookie collection. More information about how we collect cookies is found here.