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Marketing

Product Launch

How to Build Buzz and Launch Your Company

Don't launch with a whisper; launch with a roar. Here's how.
social media tools

Top 10 Social Media Management Tools You Should Try Now

Chatbots are a significant new tool for the business use of social media.
Video Marketing

5 Tips on How to Explain a Business to the Masses With Video

One of the easiest ways for businesses to harness the power of video is through animated "explainer" videos.
Influencer Marketing

5 Reasons You Need to Stop Ignoring Influencer Marketing

Influencer marketing isn't just a fad -- it's a way to get a great return on your marketing investment.
Marketing

7 Marketing Lessons You Can Learn From an Unlikely Source

Thought leaders from this industry share insights into how virtually anyone can build a sizable following and generate real results.
Marketing

Marketing 101: Are Metrics a Good Indicator of Success?

Most great marketing successes, regardless of your product, are the cumulative result of multiple actions.
Facebook

To Drive Massive Online Traffic, Start With What Your Audience Loves

If your goal is drive long-term, sustainable traffic, win their hearts before trying to win their dollars.
Facebook Advertising

5 Fundamental Principles to Create Stunning Facebook Ads

Did you know that red is so attention-grabbing because of the implications it had to our hunter-gather ancestors?
Customer Acquisition

7 Steps to Winning New Customers

Every business needs a sustainable influx of customers if it wants to be successful.
Email Marketing

5 Email Marketing Tweaks to Double Your Business Revenue

Optimize your email marketing campaigns and unleash the most powerful marketing channel of the 21st century.
Branding

5 Tips for Building a Strong Brand Identity

What's in a name? Everything: A vibrant brand is what keeps a prospective customer interested long enough to view your offerings.
Copywriting

6 Steps to Writing Copy That Actually Converts

Most of the time, the art of exceptional copywriting boils down to understanding how to trigger action and emotion in your readers.
Ask the Expert

13 Simple Ways to Market Your Business Offline

Here are proven strategies for growing your business the old-fashion way.