Online Marketing

Entrepreneurs

DailyCandy's Dany Levy on Taking Initiative

The company founder shares how she overcame a crisis of confidence to build a multimillion dollar business.
Marketing

Five Ways You Can Get Started With QR Code Marketing

Quick response codes are getting a lot of positive buzz these days. Can they bring some to your business?
Marketing

Google+ Isn't Ready For Business

Chomping at the bit to put your business on Google+? You're not alone -- but you'll have to wait.
Marketing

Lessons from Entenmann's 'Insensitive' #NotGuilty Casey Anthony Tweet

Businesses should consider these tips when using hashtags in their marketing tweets.
Marketing

Advertise on Facebook? AmEx Has the Credit Card for You

The AmEx program looks good on paper, but, for many entrepreneurs, the cost of entry may be too high.
Marketing

The Unwritten Rules for Online Publishers

Easy and broad digital access has made everyone a content creator. Make sure you know how to behave online.
Marketing

Chris Brogan on How to Make Your Customer a Hero

Most marketers put the focus on their product. Try flipping that around and showing your customers how they can be successful.
Marketing

How to Promote Your Business Blog with Social Media

Follow these tips to harness the full promotional power of the social web.
Marketing

Here Comes the (Stress-Free) Bride

My Wedding Concierge makes planning for the big day easy with a curated wedding search engine
Social Media

A 24-Hour Social Media Marketing Plan for Your Startup

It's easy to waste time on Facebook and Twitter. Consider this game plan for new business owners in a hurry.
Marketing

How to Decode Website Metrics to Pump Up Your Online Marketing

Here's a primer on the stats and terminology you need to know to track and improve your online marketing efforts.
Marketing

How to Measure Your Return on Your Social Media Investment

Twiddling with Twitter? Futzing with Facebook? Time spent online is money. So make sure it's paying off.
Marketing

An Experiment in Social Media Marketing: Buying Twitter Followers

An Entrepreneur contributor gets his social media followers the old-fashioned way: He buys them.
Marketing

Five Ways to Use Twitter for Marketing That You Might Not Know About

With a little strategy, Twitter can boost your connections and website traffic.
Starting a Business

Nurturing Natural: Online Retailer Abe's Market Blends Etsy and Whole Foods

This Web hub helps companies communicate their uniqueness and sell their goods.

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