Online Marketing

Marketing

This Holiday, Say It With an E-Card

Here are 10 creative holiday e-mail card ideas.
Gail Goodman
Marketing

Make Your Business Stand Out

How to market on the web and make your site stand out
Marketing

Smart Facebook Applications for Your Biz

Now that Facebook-based applications can flourish, the social networking site is open for business.
Marketing

Bring Your Biz to YouTube

Put the site to work promoting your business.
Gwen Moran
Marketing

Making It to the Inbox

6 steps to better e-mail deliverability
Gail Goodman
Marketing

Holiday Sales Checklist

Start doing these 10 things now to prepare for the year's biggest shopping season.
Marketing

Get Personal

Blogs, podcasts and networking sites are a great way to steer users to your eBay listings.
Gwen Moran
Marketing

Start Your Engines!

On eBay, the highway to success is shorter than you think. Try these tips to supercharge your business.
Gwen Moran
Marketing

Promoting Your Web Biz with eBay

Are you promoting your business in the world's biggest marketplace?
Marketing

Ask and You Shall Succeed

Use online surveys to improve your e-mail marketing communications.
Gail Goodman
Marketing

Gauging Customer Satisfaction

Here's why a little feedback can yield major developments in your business.
Marketing

How to Get Your Business Online for Under $200

For the cost of a nice dinner, you can have your business online in one month.
Marketing

The Difference a Test Makes

5 steps for creating simple tests that improve e-mail marketing results.
Gail Goodman
Marketing

Make an Offer They Won't Refuse

Create special offers that get your readers to take action.
Gail Goodman
Online Marketing

Online marketing, also called digital marketing, is the process of using the web and internet-connected services to promote your business and website. There are a number of disciplines within online marketing. Some of these include social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, online advertising and mobile advertising.