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Online Marketing

Online Marketing

10 Things Your Website Needs If You Want to Attract the Wealthy Customer

A look at how to turn your website into an effective marketing tool for your business.
Online Marketing

6 Creative Ways to Integrate Social Media and Email Marketing

Few people make buying decisions anymore based on information from a single medium.
Email

Opportunity Everywhere: Why and How You Should Cold Email Everyone

Using this method has gotten me on the phone with celebrities and landed me as a contributor to this website.
Social Media Marketing

5 Social Media Marketing Metrics You Should Be Tracking

Social media can be an extraordinarily effective marketing medium, but it can also be a tremendous time sink for brands that focus on the wrong priorities.
Ask the Expert

To Leave a Mark on Social Media, It's Less About Execution and More About the Message

Your social media presence is only as impactful as the content that media distributes.
Facebook Advertising

4 Tips to Create and Groom a Viral Facebook Video Ad

If you're willing to pay a little, there are a number of steps you can take in creating your video content that will a drive tremendous return on your investment.
Online Marketing

3 Tactics for Getting Customers to Notice Your Online Business

Drawing attention to your website is like getting one star noticed in the night sky. You need a strategy to go super nova.
Online Marketing

How to Attract Customers Through Pinterest

Making Pinterest part of your online marketing strategy can help you get more traffic and make more sales. Here's how to get started.
Content Marketing

You Are a Content Company, Whether You Know It or Not

Jason Silva calls himself an 'idea DJ.' He peddles curiosity, wonder and awe. But what really launched his career is making compelling videos online.
Email Marketing

5 Ways to Aggressively Grow Your Newsletter Subscribers

Simply placing an opt-in form on your website isn't enough to build a large subscriber list.
Customer Engagement

The New Axis of Business Initiatives: Strategic Community Engagement

The power shift from business to consumer -- in the works for decades -- is now complete.
Marketing

13 Online Marketing Blogs You Should be Reading (Infographic)

With so many out there, how do you know which ones are worth your time?
Online Marketing

5 Strategies for Building Your Business From Angie's List's Founder

This mega-publisher of consumer reviews says she herself doesn't run away from the bad ones.
News and Trends

Report Highlights Digital Trends Entrepreneurs Need to Know About in 2015

ComScore's new white paper puts numbers behind the increasingly mobile habits of consumers.
Online Marketing

The 4 Things You Need to Reach Customers on Facebook

This primer will teach business owners and marketers how to take advantage of all Facebook has to offer.