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Online Marketing

Online Marketing

8 Online-Marketing Terms Business Owners Must Know

Understanding the "why" and "what" will improve your ability to attract and retain valuable customers.
Online Marketing

Do You Know Where Your Buyers Hang Out Online?

The challenge of finding your buyers to deliver the most targeted advertisements directly has never been harder.
Social Media

Variety Is the Spice of Social-Media Life, Too

Social-media marketing needs continuity to be effective but ever-changing to keep the audience interested.
Take It From The Pros

Capture, Engage and Convert Customers With Visual Branding

To make the greatest impact and differentiate your company from the vast sea of online content, add effective visual elements with these four tips.
Online Marketing

5 PR Strategies for the Busy Entrepreneur

Public relations pays off big if you can devote the time for it, but these tactics serve as an appropriate, effective substitute.
Take It From The Pros

The Missing Ingredient of Modern Marketing

What is needed is a complete solution for your digital needs that's designed to work in tandem with your existing infrastructure.
Ecommerce

It's Time to Diversify Your Online Sales Strategy

Do some creative marketing. The number of places your product can be showcased is expanding.
Marketing

Data is Not an Insight

Numbers, stats, profiles, trends and historical reviews are a start, but you have to think for yourself.
Take It From The Pros

The 4 Pillars New Brands Must Communicate to Their Audience

Simplicity is key in any branding strategy. Overthinking and having too many internal considerations can expose your external brand perception as muddy and disjointed.
Marketing Strategies

The 10 Essential Tips for B2B Marketing Success in a Digital Economy

In the age of digital selling, here is how small B2B-focused businesses can get back into the discussion with customers.
Driving Business - Driving Success

A Solution for Keeping Your Online Business Listings Up to Date

Services such as Yext are helping business owners update their information across multiple online directories.
Take It From The Pros

5 Affordable Ways to Make Your Online Profile Stand Out

You've got personal and professional profiles all across the internet, but so does everyone else. How do you shine?
Email Marketing

8 Ways to Stop Boring Your Email Subscribers

Would you read your own emails? Here are some simple ways you can energize your subscribers now.
Inspiring Your Team

Marketers Now Need to Think Data First

It's time for agencies everywhere to rethink the equation -- starting with hiring.
Content Marketing

4 Essential Pieces of an Awesome Content-Marketing Strategy

To book awareness of your brand, look beyond your blog and create content in these hot formats.