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Pizza Hut's latest Japanese commercial campaign stars incredibly cute cat employees at a fictional pizza joint.
Social Media Marketing
Billions of people enjoy social media but ever fewer are responding to the advertising bombardment.
With many companies turning to content to help build their brand, some entrepreneurs and CMOs are looking at the wrong metrics. Here is how content-marketing has evolved and what people should be measuring.
This page, which introduces you and your product to website visitors, can bring in new customers to your business if done well.
Used improperly, the web can be a black hole -- one in which you dump tens of thousands of dollars without results.
If you want to find the best keywords for your business, avoid these all-too-common missteps.
No business can afford to ignore this trend. Consumers today are plugged into multiple channels and served with content at every turn.
National Small Business Week
Online marketing and SEO expert Neil Patel explains how this listing format can help you rank better in search results.
The last thing you want to do is cause your visitors to quickly leave your website, especially if it is due to something avoidable.
Make More Happen
If you want to move beyond others' preconceived notions about you, ask yourself these questions.
Knowing, and avoiding, the errors that undermine online marketing is a responsibility leaders shouldn't delegate.
With the Gen Y generation being an influential bunch, brands need to focus on two things to get their attention.
Not only can these firms waste time and money -- they can actually hurt your website in the long run.
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© 2017 Entrepreneur Media, Inc.