With every site jumping on the content-marketing bandwagon, it can be challenging to get your content noticed. But if you keep your focus on your customer, you can stand out from the crowd.
If you aren't posting to social media when most of your audience members are on, all that time you spent can go to waste. These are the times you should focus on.
The social network says it will crack down on spammy pages that try to game engagement and shares.
Not all infographics are created equal. Here's how to make yours stand out from the pack.
To know whether it's successful--or just a waste of time and money--you have to track the following 9 statistics of your online marketing efforts.
Social Media Marketing
Are you a company that has a presence on various social media platforms, but instead of approaching it with a strategy, you're throwing content up there and hoping it will stick? Then keep reading.
When branding is done incorrectly, it can come off as not genuine and fake. But companies like Amazon and Starbucks have figured out how to do branding right, making them a powerful company in consumers' minds.
Ellen, Big Papi and LeBron -- Samsung's all-stars -- aren't the only big names snapping promotional selfies. Tons of other brands are cashing in on selfie marketing mania, too.
From selling display ad space to merchandising, a look at some of the ways you can generate revenue through your blog.
Despite the growth of social media and other digital outlets, studies show that traditional PR is still tops when it comes to what readers believe.
This advice might sound blasphemous to some, but it could bring you more business.
Tips and examples of how you can be more than just a store front by going above the basic requirements of RSS promotion or Facebook Offers.
Search ads are short, so you've got to make each one count. Here are 10 considerations to keep in mind when crafting your ads.
To reach today's consumers, brands need to have a discussion not a one-way conversation.
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© 2017 Entrepreneur Media, Inc.