SEO

Technology

Apple Improves App Store Search Engine to Recognize Typos and Misspellings

This update should increase the number of apps that turn up in a user's search, in turn increasing app developers' visibility.
Marketing

How to Create a Successful Local SEO Strategy

Local SEO can deliver the most highly targeted customers to your business. But you have to do it right.
Marketing

What Google 'Hummingbird' Means for Your SEO Strategy

Google's latest algorithm update changes the way the site interprets the way we search.
Marketing

The Single Most Important Website Metric

What's the most important website metric for my business?
Marketing

Here We Go Again: What Entrepreneurs Need to Know About Hummingbird, Google's Latest Update

With Google's improved ability to understand the meaning of questions, business owners will want to produce more content that answers specific questions.
Marketing

37 Marketing Tools to Spy on Your Competitors

Be the James Bond of the web with these tools that can give you a leg up on the competition.
Marketing

How to Find Influencers Who Want to Share and Link to Your Content

Three useful steps for getting the movers and shakers in your industry sharing your online posts.
Marketing

Google Announces 'Hummingbird,' an Algorithm Change to Handle More Complex Searches

The update is the biggest change to the search engine in its 15-year history.
Marketing

SEO Basics: Keyword Research Made Easy

Follow these tips for finding the right keywords that can help your site rank higher in online search results.
Marketing

Google's New Secure Search Means More Work for Online Business Owners

Entrepreneurs who track keyword data provided by Google on search traffic now have to find that information elsewhere.
Marketing

How Google 'Author Markup' Can Help Protect Your Content and Build Your Brand

Adding your picture to search results for the content you create online can benefit your website in a number of important ways.
Technology

Web Startup Scores $28 Million to Simplify A/B Testing

Optimizely found a way to make website optimization easier and everyone from Obama to venture captalists took notice.
Marketing

How Google's New 'Paid & Search' Reports Can Provide Valuable Marketing Data

For marketers, this new side-by-side comparison can help drive your website's growth.
Technology

How to Read Your Website Source Code and Why It's Important for SEO

A step-by-step guide to understanding your webpage source code and how the search engines use it to determine how your site ranks in search results.
Marketing

How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)

So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready.
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