News and Articles About Small-business Data
When you have good information about your customers, innovation can result.
While big data can provide a plethora of information to businesses, many companies can come off creepy to customers. Ironically, that's why small businesses have an opportunity to use big data perhaps better than anyone.
The huge majority of retailers own just one store but consumers have few options for local gift cards. There is a big unmet demand.
Know how you can tell if your business is really thriving? Here are four ways to find data for benchmarking your business.
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© 2016 Entrepreneur Media, Inc.