Social Media Marketing
How to Manage Multiple Accounts on Instagram
With the social-media platform's latest release, users can now toggle between various Instagram accounts.
Get to Know Your Customers, and Get Your Marketing Back on Track
Entrepreneur Network partner Ben Angel outlines ways you can focus on what's important -- the people giving you their money.
3 Ways to Supercharge Your Content-Marketing Strategy
Clever ads no longer fit the bill. Successful content marketing has become a two-way conversation.
Use Your Employee Referral Program in Social Recruiting
Employee referral programs attract better hires, reduce the burden of recruiting and turn the whole staff into recruiters.
Social Media Marketing
5 Musts Before Launching Your Social Media Marketing Campaign
Building a marketing campaign around social media is not an event, it's a long, long process.
7 Social Media Marketing Secrets No Marketer Wants to Admit
For starters, there's no predictable pattern of success.
How to Create Stellar Content Your Audience Will Love to Share
There's more ways than ever to drive traffic to your company, but in a saturated social media environment quality is key.
Native Ads Are the Backbone of Business In These 3 Industries
It's advertising so smart that the consumer often doesn't even realize it's an ad.
4 Low-Cost Marketing Strategies Every Business Should Know
These four low cost marketing strategies create organic traffic and exposure for your business.
Voice Search Is Exploding and Digital Strategy Will Never Be the Same
How this changes your digital and social media strategies and could lead to a competitive advantage.
How This Small-Town Michigan Athletic Director Is Making Some Big-City Noise for His Teams
Here's how the AD of the Kent City Eagles is getting his athletes on a larger social-media map.
Turn Your Brand into a Millennial Magnet with These 3 Marketing Tips
The younger generation loves social influencers. So, to promote your brand, how many have you lined up?
Get Ready: Video Ads Are Coming to Pinterest
Rumor has it, video is coming to Pinterest! This shows how serious they are about becoming a major marketing platform for B2C businesses.
3 Strategies for Finding the Best Influencer to Boost Your Brand
The right influencer to help you connect with hordes of customers might be somebody you haven't heard of yet.
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