Social Media Marketing

Snapchat Announces Memories, Another Reason to Jump on Board
Snapchat

Snapchat Announces Memories, Another Reason to Jump on Board

Save those awesome Snaps and Stories to show later as a memory.
Lesya Liu
4 Ways to Engage Your Followers on Snapchat
Social Media

4 Ways to Engage Your Followers on Snapchat

Learn how to use Snapchat before the platform becomes too noisy.
Deep Patel
The Sad Truth is That Facebook Ads Are Not Magical
Facebook Advertising

The Sad Truth is That Facebook Ads Are Not Magical

Facebook advertising is an enormous revenue generator -- for Facebook. Advertisers have mixed results.
Cat Howell
The 6 Online Marketing Strategies Every Entrepreneur Needs
Online Marketing

The 6 Online Marketing Strategies Every Entrepreneur Needs

A big benefit: While each can be pursued individually, they all connect with and feed into the others.
Jayson DeMers
3 Big Ways Instagram is Changing Restaurants
Instagram

3 Big Ways Instagram is Changing Restaurants

Millennials eat out more than other generations, and more than one-third of them are on Instagram.
Greg Hong
3 Secrets to Making Your Videos a Success on Social Media
Ask the Expert

3 Secrets to Making Your Videos a Success on Social Media

With video consumption on the rise, here is how to ensure your videos stand out on social media and get the best return on investment for your company.
Kristina Libby
How Businesses Can Make the Most of Facebook's Call-to-Action Feature
Facebook

How Businesses Can Make the Most of Facebook's Call-to-Action Feature

Quality content gets shared and shares lead people to your site, so you have to begin any marketing venture with a strategy for not just attracting attention but keeping it. A call-to-action, or CTA, comes at the end of a content piece and guides readers toward their next move.
Jana Barrett
Top 7 Reasons You Should Make Mobile Marketing a Priority
Mobile Marketing

Top 7 Reasons You Should Make Mobile Marketing a Priority

Reaching consumers in a personal way can mean big returns through the combined power of individual connections.
Rehan Ijaz
User-Generated Content Is How You Get Your Customers to Sell for You
Social Media

User-Generated Content Is How You Get Your Customers to Sell for You

User-generated content is on the rise because people trust reviews from their friends more than anything.
Aaron Orendorff
5 Steps to Make Livestreaming Part of Your Content Strategy
Livestream

5 Steps to Make Livestreaming Part of Your Content Strategy

Live events, immediate and immersive, are an ideal way to connect with millennials and other tech-savvy audiences.
David Koji
10 Tactics to Make Your Facebook Organic Reach Soar
Facebook Marketing

10 Tactics to Make Your Facebook Organic Reach Soar

'Facebook organic reach' might be the greatest oxymoron in social-media marketing but it can be achieved.
Lesya Liu
7 Powerful Ways to Build Your Social Media Brand
Entrepreneur Coaching

7 Powerful Ways to Build Your Social Media Brand

Social media provides an unparalleled opportunity to very publicly demonstrate your brand's dedication to customer satisfaction.
Michael Noice
6 Common Myths (Busted) About Social Media Marketing for Startups
Social Media Marketing

6 Common Myths (Busted) About Social Media Marketing for Startups

One passionate, dedicated follower is worth more than 10 or even 100 apathetic ones. Don't get lost in raw numbers.
Jayson DeMers
Got a Burning PR or Social Media Question? Ask Our Expert Kristina Libby.
Ask the Expert

Got a Burning PR or Social Media Question? Ask Our Expert Kristina Libby.

She is looking to answer your nagging questions, including those focused on PR, social media, promotion and building a brand.
Andrea Huspeni